---
title: "Competitor marketing communications monitoring: Retail Finance Services Sector"
ocid: "ocds-b5fd17-4100222c-455a-4d1c-88f9-b1d0ec32e466"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-4100222c-455a-4d1c-88f9-b1d0ec32e466"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-4100222c-455a-4d1c-88f9-b1d0ec32e466.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-4100222c-455a-4d1c-88f9-b1d0ec32e466.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "NATIONAL SAVINGS & INVESTMENTS"
published: "2019-09-10"
---

# Competitor marketing communications monitoring: Retail Finance Services Sector

Buyer: NATIONAL SAVINGS & INVESTMENTS  
Current stage: Award  
OCID: ocds-b5fd17-4100222c-455a-4d1c-88f9-b1d0ec32e466

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## Summary

The National Savings & Investments (NS&I) is seeking suppliers for a contract titled "Competitor marketing communications monitoring: Retail Finance Services Sector." This procurement falls under the services category, specifically focusing on data services, application service provision, and advertising and marketing services. The project is currently at the award stage, with the initial contract period commencing on 19 August 2019 and set to end on 18 August 2022. Interested parties were required to submit their responses by MIDDAY, 15 July 2019. The designated location for service delivery is London, United Kingdom, and the overall budget for this contract is approximately £60k over three years.

This tender presents a promising opportunity for businesses specialising in marketing intelligence, data analysis, and competitor tracking services to enhance their market presence. Companies capable of providing robust online monitoring systems and detailed reporting on marketing communication activities will be well-positioned to compete. Small and medium-sized enterprises (SMEs) are particularly encouraged to participate, given the nature of the services required, which underpins the strategic marketing efforts of NS&I's Competitor Intelligence team.

## Notice

National Savings and Investments (NS&I) requires a supplier to provide NS&I with an online cloud based service that monitors the marketing communications activity of NS&I's competitors in the retail financial services sector. Background to the requirement: Information gathering to understand NS&I's share of voice, relative to competitors, in order to ensure that our advertising is cutting through among our retail customers. This information informs our marketing strategy and planning for the year. We track our share of voice and competitor activity by media channel on a monthly basis. This information informs our marketing strategy and planning for the year. We are looking to award a new contract (up to 3 years) with a supplier that can provide a granular level of detail of our competitors' marketing activity; using an online system that we can easily and efficiently access direct. Any eventual contract would be for a maximum duration of three years, renewable on an annual basis after the first year. The NS&I Competitor Intelligence team is responsible for managing this requirement. The Market & Competitor Intelligence Team at NS&I is comprised of 5 analyst and insight professionals. We work closely with the Marketing team and other comms teams within NS&I who utilise this data for their own planning across the year. As part of the award we require limited account management support beyond some initial training on the system; a dedicated account management contact for any queries or ad hoc reporting; and a contact for technical support if required. Our budget allocation for this service is approximately PS60k over the 3 year term. Please note the deadline for submission of tenderers' responses is MIDDAY, 15 July 2019. For further information on this opportunity please visit the NS&I eProcurement portal as detailed below. Additional information: For further information and to register your interest in this opportunity please visit the NS&I e-sourcing portal: https://nsandi.eu-supply.com/login.asp?B=NSANDI and click on 'Current Tender Opportunities". Please note the deadline for receipt of responses is Midday on 15th July 2019. All communications regarding this tender must be communicated via the NS&I e-sourcing portal: https://nsandi.eu-supply.com/login.asp?B=NSANDI. Communications sent outside the portal cannot be answered.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/3a88e5fc-8cb8-47c3-acdb-8c676c71c8f2 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 10 Sep 2019 |
| Submission deadline | 15 Jul 2019 |
| Future notice date | Not specified |
| Award date | 29 Jul 2019 |
| Contract period | 26 Aug 2019 - 26 Aug 2022 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | £59,518 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | NATIONAL SAVINGS & INVESTMENTS |
| Locality | LONDON |
| Post town | South West London |
| Postcode | SW1V 2QX |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | Pimlico North |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | TLI London |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | ADVERTISING INTELLIGENCE |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support
- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 72300000 - Data services
- 72416000 - Application service providers
- 79340000 - Advertising and marketing services

## Release History

- 10 Sep 2019 at 08:50 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/3a88e5fc-8cb8-47c3-acdb-8c676c71c8f2
- 13 Jun 2019 at 08:16 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/fb92323c-f23e-430e-a827-6ac03c579e49

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/3a88e5fc-8cb8-47c3-acdb-8c676c71c8f2
  10th September 2019 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/fb92323c-f23e-430e-a827-6ac03c579e49
  13th June 2019 - Opportunity notice on Contracts Finder
- https://nsandi.eu-supply.com/login.asp?B=NSANDI
  Link to NS&I eProcurement portal

## Notice URLs

- http://www.nsandi.com

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-4100222c-455a-4d1c-88f9-b1d0ec32e466. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-4100222c-455a-4d1c-88f9-b1d0ec32e466.json.
