---
title: "SE1126 - Campaign Evaluation - Brand Tracking"
ocid: "ocds-b5fd17-42ff8b2a-c734-4af4-b378-3f487d84277b"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-42ff8b2a-c734-4af4-b378-3f487d84277b"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-42ff8b2a-c734-4af4-b378-3f487d84277b.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-42ff8b2a-c734-4af4-b378-3f487d84277b.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "SPORT ENGLAND"
published: "2023-11-28"
---

# SE1126 - Campaign Evaluation - Brand Tracking

Buyer: SPORT ENGLAND  
Current stage: Award  
OCID: ocds-b5fd17-42ff8b2a-c734-4af4-b378-3f487d84277b

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## Summary

The procurement process overseen by Sport England has reached the award stage for the tender titled 'SE1126 - Campaign Evaluation - Brand Tracking' in the market research services category. The contract, valued at £149,581 GBP, was awarded to Walnut Unlimited following a selective procurement method from a framework agreement. The contract period is set to run from November 23, 2023, to September 30, 2025, with a tender deadline of August 7, 2023, in the United Kingdom.

This procurement opportunity with Sport England presents a chance for businesses to engage in providing brand tracker services for evaluating the impact of various Sport England campaigns. Companies offering market research services and experienced in working within framework agreements would be well-suited to compete for this opportunity. Small and medium-sized enterprises (SMEs) and voluntary, community, and social enterprise (VCSE) organisations are also encouraged to consider participating due to the stated suitability for such entities in the procurement details.

## Notice

The provision of a brand tracker service to support evaluation of the different Sport England campaigns. The main objectives of the brand tracker will be to track awareness, monitor reactions, explore claimed actions, understand reactions to messaging and assess overall impact of our various campaigns. Additional information: Competition and call-off through RM6126 Research & Insight Framework. Awarded to Most Economically Advantageous Supplier (MEAT).

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/751c3d24-ff89-4bb8-8bed-9cbe2699c2be |
| Notice type | Award Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a framework agreement |
| Tender suitability | SME, VCSE |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 28 Nov 2023 |
| Submission deadline | 7 Aug 2023 |
| Future notice date | Not specified |
| Award date | 12 Sep 2023 |
| Contract period | 23 Nov 2023 - 30 Sep 2025 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £149,581 |
| Lots value | Not specified |
| Awards value | £149,581 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | SPORT ENGLAND |
| Locality | LOUGHBOROUGH |
| Post town | Leicester |
| Postcode | LE11 3QF |
| Country | England |
| ITL 1 | TLF East Midlands (England) |
| ITL 2 | TLF2 Leicestershire, Rutland and Northamptonshire |
| ITL 3 | TLF22 Leicestershire CC and Rutland |
| Local authority | Charnwood |
| Electoral ward | Loughborough Ashby |
| Westminster constituency | Loughborough |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | WALNUT UNLIMITED (TRADING AS ICM |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services

## Release History

- 28 Nov 2023 at 10:08 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/751c3d24-ff89-4bb8-8bed-9cbe2699c2be

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/751c3d24-ff89-4bb8-8bed-9cbe2699c2be
  28th November 2023 - Awarded contract notice on Contracts Finder

## Notice URLs

- http://www.sportengland.org

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-42ff8b2a-c734-4af4-b378-3f487d84277b. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-42ff8b2a-c734-4af4-b378-3f487d84277b.json.