---
title: "GROWCO - GROW COVENTRY UNIVERSITY ONLINE"
ocid: "ocds-b5fd17-43986854-ca85-47d5-ad41-5cf4c66c7111"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-43986854-ca85-47d5-ad41-5cf4c66c7111"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-43986854-ca85-47d5-ad41-5cf4c66c7111.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-43986854-ca85-47d5-ad41-5cf4c66c7111.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "COVENTRY UNIVERSITY"
published: "2024-12-19"
---

# GROWCO - GROW COVENTRY UNIVERSITY ONLINE

Buyer: COVENTRY UNIVERSITY  
Current stage: Award  
OCID: ocds-b5fd17-43986854-ca85-47d5-ad41-5cf4c66c7111

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-43986854-ca85-47d5-ad41-5cf4c66c7111)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-43986854-ca85-47d5-ad41-5cf4c66c7111.json)

## Summary

Coventry University has completed an award process for the tender titled "GrowCo - Grow Coventry University Online." This procurement falls under the IT services industry, specifically focusing on consulting, software development, Internet, and support. The procurement also involves business and management consultancy and higher education services. The successful supplier for this project is CINTANA EDUCATION LLC, a large-scale organisation based in the United States. The procurement involved an open procedure and aimed to establish and expand Coventry University's online education capabilities. The contract was awarded on 24th September 2024 and will run from 25th September 2024 to 25th September 2039, with an option to extend by an additional five years. The procurement process started on 10th November 2023, with the tender period ending on 11th December 2023.

This tender offers significant opportunities for businesses specialising in online distance learning (ODL) markets, particularly those with a proven track record in scaling successful online ventures. Collaborating with Coventry University, the selected supplier will help establish a new operating unit to drive and expand the university's online offerings both domestically and internationally. Companies with strengths in digital marketing, enrolment and admissions, student support, and integrating technological resources would be well-suited for this type of tender. Additionally, small and medium-sized enterprises (SMEs) can leverage this opportunity to showcase their capabilities in supporting large-scale educational transformations.

## Notice

This ITT will enable the development of this capability via a collaboration with external expertise in ODL education growth. The services Supplier collaboration intends to accelerate the offering from Coventry University Online Limited in the UK and internationally. As such we want to work with a services Supplier that has a proven core competence in the ODL market, specifically with a Supplier that has a team with a proven track record for scaling successful market-leading online ventures domestically and internationally. The Supplier and Coventry University will work together to establish and manage a new Coventry owned operating unit (known as "GrowCo - Grow Coventry University Online"). The fundamental purpose and rationale for the Coventry University 'GrowCo' initiative is to significantly grow, exploit, disrupt and serve the ODL market. Today, the legal business entity Coventry University Online Ltd (CUOL), has lost expertise in a number of business development areas which has severely affected business growth. GrowCo will: - 1. Be a new unit established as a division of Coventry University Online (CUOL) with its own P&L and operate independently for greater speed-to-market and accountability. 2. House dedicated capabilities including marketing, digital marketing, enrolment and admissions, student support and human and technological resources to support these areas. 3, Integrate and coordinate with departments and technologies of Coventry University. 4. Design and implement go-to-market strategies. The Agreement will be awarded for a duration of 3 months for a Joint Programme Initiative plus a 10 years initial contract agreement, with an option for Coventry University, at its discretion, to elect to extend the term of the Agreement for one further 5 year period. For the avoidance of doubt, the term of the Agreement shall not exceed a maximum of 3 months plus 15 years. Tender documents are available at https://in-tendhost.co.uk/coventryuniversity/aspx/Home. This is the same URL to respond to the Tender.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/583cbe8e-14c3-4101-874c-f423ee8165a2 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (above threshold) |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 19 Dec 2024 |
| Submission deadline | 11 Dec 2023 |
| Future notice date | Not specified |
| Award date | 23 Sep 2024 |
| Contract period | 24 Sep 2024 - 25 Sep 2039 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | £6,000,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | COVENTRY UNIVERSITY |
| Locality | COVENTRY |
| Post town | Coventry |
| Postcode | CV1 5FB |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG33 Coventry |
| Local authority | Coventry |
| Electoral ward | St Michael's |
| Westminster constituency | Coventry South |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | CINTANA EDUCATION |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support
- 79 - Business services: law, marketing, consulting, recruitment, printing and security
- 80 - Education and training services

### Codes

- 72000000 - IT services: consulting, software development, Internet and support
- 79400000 - Business and management consultancy and related services
- 80300000 - Higher education services

## Release History

- 19 Dec 2024 at 14:21 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/583cbe8e-14c3-4101-874c-f423ee8165a2
- 10 Nov 2023 at 18:21 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/7ac29b1a-1419-4745-93d2-85ad2678a7d9

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/583cbe8e-14c3-4101-874c-f423ee8165a2
  19th December 2024 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/7ac29b1a-1419-4745-93d2-85ad2678a7d9
  10th November 2023 - Opportunity notice on Contracts Finder

## Notice URLs

- https://in-tendhost.co.uk/coventryuniversity/aspx/Home

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-43986854-ca85-47d5-ad41-5cf4c66c7111. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-43986854-ca85-47d5-ad41-5cf4c66c7111.json.