---
title: "Mobile Locational Analytics Data 24/25"
ocid: "ocds-b5fd17-4444d6b1-ae76-4119-9175-9203b44e6e99"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-4444d6b1-ae76-4119-9175-9203b44e6e99"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-4444d6b1-ae76-4119-9175-9203b44e6e99.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-4444d6b1-ae76-4119-9175-9203b44e6e99.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "HISTORIC ENGLAND"
published: "2024-11-05"
---

# Mobile Locational Analytics Data 24/25

Buyer: HISTORIC ENGLAND  
Current stage: Tender  
OCID: ocds-b5fd17-4444d6b1-ae76-4119-9175-9203b44e6e99

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## Summary

Historic England is inviting tenders for the procurement of "Mobile Locational Analytics Data 24/25" under an open procedure. This tender focuses on the collection and analysis of locational data from mobile devices for the Cultural Heritage Capital Programme, covering multiple heritage sites across England. The procurement falls under the industry categories of Data Carriers, Data Supply Services, Data Collection and Collation Services, and Data Services. The tender has been published with a budget range of £30,000 to £47,000. Key dates to note include the tender period ending on 28 November 2024, and the contract period running from 5 December 2024 to 5 December 2025. This open procurement process allows for a straightforward application from interested suppliers.

This tender presents substantial business growth opportunities, particularly for SMEs with expertise in data collection and analysis from mobile platforms. Companies providing locational analytics services have the chance to contribute to Historic England's research programs and enhance their profiles by working on a significant cultural heritage project. Ideal bidders should have the capability to analyse data from at least 100 heritage sites, with a focus on movement patterns, visitor frequency, and demographics. This project not only offers financial incentives but also the potential for long-term collaborations and recognition within heritage and data service sectors.

## Notice

1. Historic England is looking to purchase data collected through mobile platforms and other digital hardware to further research for the Cultural Heritage Capital Programme (CHC). We need data for informed decision-making using locational analytics from mobile devices and other sources. The successful candidate will provide data on visitor frequency, visitor totals and where visitors are residentially from across multiple heritage sites in England. 2. This will expand upon existing research that explores the use of data from mobile devices and other sources for alternative sampling methods in economic valuation. The collected data will be used for econometric analysis and descriptive statistics. 3. There must be a scope for at least 100 separate heritage sites to be analysed. More will be preferred. Essential data on movement patterns, visitor frequency, visitor totals and where visitors are residentially from should be available. All heritage sites will be expected within 6 weeks of receiving the contract start date. If availability exists to change these locations afterwards, such time limits will not contain them. 4. The successful candidate will be awarded up to ?47,000 (including VAT) for the services pertaining to this tender. Not all of this funding must be used. If a candidate suggests a bid above ?47,000 or below ?30,000, the bid will automatically be disregarded. The price of the service will be considered as part of the 'Most Economically Advantageous Tender'. The award criteria in full can be seen in full in section 3.1. Additional information: Suppliers interested in this opportunity should register at https://in-tendhost.co.uk/historicengland/aspx/Home in order to express interest and download documentation. Is a Recurrent Procurement Type? : No

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/df1c1a5f-ebc8-4edf-a982-d7b700d69cf2 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 5 Nov 2024 |
| Submission deadline | 28 Nov 2024 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 5 Dec 2024 - 5 Dec 2025 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £47,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | HISTORIC ENGLAND |
| Locality | WILTSHIRE |
| Post town | Swindon |
| Postcode | SN2 2EH |
| Country | England |
| ITL 1 | TLK South West (England) |
| ITL 2 | TLK7 Gloucestershire and Wiltshire |
| ITL 3 | TLK71 Swindon |
| Local authority | Swindon |
| Electoral ward | Mannington and Western |
| Westminster constituency | Swindon South |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 32 - Radio, television, communication, telecommunication and related equipment
- 72 - IT services: consulting, software development, Internet and support

### Codes

- 32582000 - Data carriers
- 72300000 - Data services
- 72314000 - Data collection and collation services
- 72319000 - Data supply services

## Release History

- 5 Nov 2024 at 16:06 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/df1c1a5f-ebc8-4edf-a982-d7b700d69cf2

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/df1c1a5f-ebc8-4edf-a982-d7b700d69cf2
  5th November 2024 - Opportunity notice on Contracts Finder
- https://in-tendhost.co.uk/historicengland/aspx/
  Additional information on how to apply for this contract

## Notice URLs

- https://in-tendhost.co.uk/historicengland/aspx/Home

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-4444d6b1-ae76-4119-9175-9203b44e6e99. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-4444d6b1-ae76-4119-9175-9203b44e6e99.json.
