---
title: "Call Tracking Software"
ocid: "ocds-b5fd17-45d4e093-9cf5-4956-a91d-49e266314cb1"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-45d4e093-9cf5-4956-a91d-49e266314cb1"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-45d4e093-9cf5-4956-a91d-49e266314cb1.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-45d4e093-9cf5-4956-a91d-49e266314cb1.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "ORBIT GROUP LIMITED"
published: "2021-05-25"
---

# Call Tracking Software

Buyer: ORBIT GROUP LIMITED  
Current stage: Tender  
OCID: ocds-b5fd17-45d4e093-9cf5-4956-a91d-49e266314cb1

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## Summary

The Orbit Group Limited is currently seeking a supplier for Call Tracking Software as part of its Orbit Homes development initiative. This tender is classified under the "services" category, specifically focusing on database and business intelligence software. The procurement process is currently in the tender stage, with a deadline for submissions set for 25 June 2021. The total value of the contract is £150,000, and the successful bidder will be expected to deliver solutions that enhance tracking of visitor engagement across various marketing channels, primarily in England.

This procurement presents a valuable opportunity for businesses specialising in call tracking and monitoring software, particularly those experienced with integrating solutions tailored for marketing efforts. Small and medium-sized enterprises (SMEs) and voluntary community sector enterprises (VCSEs) are encouraged to participate, as the tender specifications suggest a preference for capable SMEs. Having a diverse portfolio that includes dynamic number solutions and familiarity with contemporary marketing platforms, such as Google Ads and social media, will be beneficial for prospective bidders aiming to secure this contract.

## Notice

Orbit Group, as part of its Orbit Homes development arm, runs its own Sales and Marketing activity for new developments and requires call tracking and monitoring software that enables the authority to accurately track visitor volumes to it's webpages and inform the authority of levels of engagement in relation to its new development sites. The requirement includes two call tracking packages (one for larger sites and one for smaller sites) that will include numbers made up of any variation of the following; Dynamic number Signage Google My Business Facebook Ads Google Ads Property Portals (Rightmove, New Homes For Sale, Zoopla, Help to Website, Share to Buy, Property Booking) Brochures and Printed Collateral Direct Mail PR and Editorials Emailers database Emailers portals Local press Organic social media (Facebook and Instagram) OOH Radio Potential Contractors should access the documents via www.housingprocurement.com

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/0bb93c10-573e-434b-b930-693a848a897c |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME, VCSE |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 25 May 2021 |
| Submission deadline | 25 Jun 2021 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 31 Aug 2021 - 31 Aug 2023 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £150,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | ORBIT GROUP LIMITED |
| Locality | COVENTRY |
| Post town | Coventry |
| Postcode | CV3 2SU |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG3 West Midlands |
| ITL 3 | TLG33 Coventry |
| Local authority | Coventry |
| Electoral ward | Wyken |
| Westminster constituency | Coventry East |
| Delivery location | TLC North East (England), TLD North West (England), TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLJ South East (England), TLK South West (England) |

## CPV Codes

### Divisions

- 48 - Software package and information systems

### Codes

- 48480000 - Sales, marketing and business intelligence software package
- 48482000 - Business intelligence software package
- 48610000 - Database systems

## Release History

- 25 May 2021 at 15:40 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/0bb93c10-573e-434b-b930-693a848a897c
- 25 May 2021 at 15:39 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/fd3f8ec8-557c-43f7-829b-3685c14c8d81

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/0bb93c10-573e-434b-b930-693a848a897c
  25th May 2021 - Opportunity notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/fd3f8ec8-557c-43f7-829b-3685c14c8d81
  25th May 2021 - Opportunity notice on Contracts Finder

## Notice URLs

- http://www.orbit.org.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-45d4e093-9cf5-4956-a91d-49e266314cb1. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-45d4e093-9cf5-4956-a91d-49e266314cb1.json.
