---
title: "Integrated Multi-Channel Influence Methods"
ocid: "ocds-b5fd17-47e98bea-da58-44b4-ba47-36db4ced0691"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-47e98bea-da58-44b4-ba47-36db4ced0691"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-47e98bea-da58-44b4-ba47-36db4ced0691.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-47e98bea-da58-44b4-ba47-36db4ced0691.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "DEFENCE SCIENCE AND TECHNOLOGY LABORATORY"
published: "2022-01-25"
---

# Integrated Multi-Channel Influence Methods

Buyer: DEFENCE SCIENCE AND TECHNOLOGY LABORATORY  
Current stage: Award  
OCID: ocds-b5fd17-47e98bea-da58-44b4-ba47-36db4ced0691

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-47e98bea-da58-44b4-ba47-36db4ced0691)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-47e98bea-da58-44b4-ba47-36db4ced0691.json)

## Summary

The Defence Science and Technology Laboratory in Salisbury, England, has completed a procurement process for a project titled "Integrated Multi-Channel Influence Methods". This procurement falls under the category of research and development services and related consultancy services. The tender process, which was selective and conducted through a call-off from a framework agreement, concluded on 1st October 2021, with the contract period running from 6th October 2021 to 31st May 2022. The total value of the contract was £194,813.

This procurement offers significant opportunities for businesses involved in research, consultancy, and communication strategies, particularly those that can deliver innovative approaches to multi-channel influence campaigns targeting overseas audiences. Firms with expertise in both online and offline communications, as well as those capable of developing robust evaluation measures for such campaigns, would be well-positioned to compete in future tenders of a similar nature, making this an excellent prospect for growth in the relevant sectors.

## Notice

UK Defence has a requirement to understand how influence campaigns aimed at overseas audiences can be designed using all available communications channels and establish a synergy between online and offline channels in order to maximum audience reach and impact. Specifically this research aims to: 1. Identify strategies and evaluate that Defence can implement to most effectively design multi-channel influence campaigns aimed at overseas audiences comprising of both online and offline forms of communication. 2. Identify and develop robust measures of effect for both online and offline channels

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/9c691220-8248-4f94-8092-d4390919eaf3 |
| Notice type | Award Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a framework agreement |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 25 Jan 2022 |
| Submission deadline | 30 Sep 2021 |
| Future notice date | Not specified |
| Award date | 5 Oct 2021 |
| Contract period | 5 Oct 2021 - 31 May 2022 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £194,813 |
| Lots value | Not specified |
| Awards value | £194,813 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | DEFENCE SCIENCE AND TECHNOLOGY LABORATORY |
| Locality | SALISBURY |
| Post town | Salisbury |
| Postcode | SP4 0JQ |
| Country | England |
| ITL 1 | TLK South West (England) |
| ITL 2 | TLK7 Gloucestershire and Wiltshire |
| ITL 3 | TLK72 Wiltshire |
| Local authority | Wiltshire |
| Electoral ward | Winterslow & Upper Bourne Valley |
| Westminster constituency | Salisbury |
| Delivery location | TLK South West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | RAND |

## CPV Codes

### Divisions

- 73 - Research and development services and related consultancy services

### Codes

- 73000000 - Research and development services and related consultancy services

## Release History

- 25 Jan 2022 at 09:38 - AwardUpdate - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/9c691220-8248-4f94-8092-d4390919eaf3
- 5 Nov 2021 at 16:20 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/9c691220-8248-4f94-8092-d4390919eaf3

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/9c691220-8248-4f94-8092-d4390919eaf3
  25th January 2022 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/01c8e7b2-3904-48d8-8811-68781e984c0d
  SOR
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/abd8985c-5278-4ccb-9aa2-b2a0cfc02e1b
  Tasking Order Form
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/9b150f24-a7fe-416f-85c8-c52109132783
  SOR
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/94ada831-d1a3-4ec0-96db-d6c62aea4dbc
  Tasking Order Form

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-47e98bea-da58-44b4-ba47-36db4ced0691. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-47e98bea-da58-44b4-ba47-36db4ced0691.json.