---
title: "Recycle Right campaign summer 2026"
ocid: "ocds-b5fd17-49450eba-bed5-4f8c-afcb-f6b8dd239035"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-49450eba-bed5-4f8c-afcb-f6b8dd239035"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-49450eba-bed5-4f8c-afcb-f6b8dd239035.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-49450eba-bed5-4f8c-afcb-f6b8dd239035.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "MERSEYSIDE WASTE DISPOSAL AUTHORITY"
published: "2026-06-02"
---

# Recycle Right campaign summer 2026

Buyer: MERSEYSIDE WASTE DISPOSAL AUTHORITY  
Current stage: Tender  
OCID: ocds-b5fd17-49450eba-bed5-4f8c-afcb-f6b8dd239035

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## Summary

The Merseyside Waste Disposal Authority is launching a tender titled "Recycle Right campaign summer 2026," aimed at sourcing a creative agency to spearhead a strategic behavioural change campaign. This initiative, which follows the UK government's introduction of the Simpler Recycling legislation, seeks to raise awareness of the new materials eligible for kerbside collection in the Liverpool City Region. The procurement process uses an open procedure, suitable for small and medium enterprises, with the tender stage concluding on 30th June 2026. The campaign will commence on 13th July and continue until 14th September 2026, operating within the North West region of the United Kingdom, under the services category of advertising and marketing services.

This tender offers a promising opportunity for creative agencies with expertise in advertising and marketing, particularly those capable of driving impactful advertising campaigns. Small and medium-sized enterprises specialising in behavioural change initiatives and marketing strategies will find this project aligned with their capabilities. Engaging with a project led by a reputable authority such as the Merseyside Waste Disposal Authority provides potential growth through visibility and the chance to solidify relationships within the public sector.

## Notice

MWDA is seeking a creative agency to deliver a strategic behavioural change campaign under the Recycle Right brand. The campaign follows on from the implementation of the UK government's Simpler Recycling legislation, focusing on new materials now eligible for kerbside collection across the Liverpool City Region.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/944b3003-01ac-41a8-86d8-2361defdaccd |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 2 Jun 2026 |
| Submission deadline | 30 Jun 2026 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 12 Jul 2026 - 14 Sep 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | MERSEYSIDE WASTE DISPOSAL AUTHORITY |
| Locality | LIVERPOOL |
| Post town | Liverpool |
| Postcode | L3 1BP |
| Country | England |
| ITL 1 | TLD North West (England) |
| ITL 2 | TLD7 Merseyside |
| ITL 3 | TLD72 Liverpool |
| Local authority | Liverpool |
| Electoral ward | Waterfront South |
| Westminster constituency | Liverpool Riverside |
| Delivery location | TLD North West (England) |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services
- 79341000 - Advertising services
- 79341400 - Advertising campaign services

## Release History

- 2 Jun 2026 at 16:45 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/944b3003-01ac-41a8-86d8-2361defdaccd

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/944b3003-01ac-41a8-86d8-2361defdaccd
  2nd June 2026 - Opportunity notice on Contracts Finder
- https://www.mytenders.co.uk/search/show/search_view.aspx?ID=JUN171433
  NOTE: To register your interest in this notice and obtain any additional information please visit the myTenders Web Site at the link provided.

## Notice URLs

- https://www.merseysidewda.gov.uk/

## Provenance

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