---
title: "Tax Credit Renewals Campaign: Proliferation Research"
ocid: "ocds-b5fd17-4c4fd8ec-7329-4379-98e7-c3d3cbc0da45"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-4c4fd8ec-7329-4379-98e7-c3d3cbc0da45"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-4c4fd8ec-7329-4379-98e7-c3d3cbc0da45.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-4c4fd8ec-7329-4379-98e7-c3d3cbc0da45.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "H M REVENUE & CUSTOMS"
published: "2017-10-24"
---

# Tax Credit Renewals Campaign: Proliferation Research

Buyer: H M REVENUE & CUSTOMS  
Current stage: Award  
OCID: ocds-b5fd17-4c4fd8ec-7329-4379-98e7-c3d3cbc0da45

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-4c4fd8ec-7329-4379-98e7-c3d3cbc0da45)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-4c4fd8ec-7329-4379-98e7-c3d3cbc0da45.json)

## Summary

The public procurement process involves HM Revenue & Customs (HMRC) as the buying organisation for the project titled "Tax Credit Renewals Campaign: Proliferation Research." This contract falls under the research and development services industry category and is located in London, England. The procurement method used was classified as "Other - N/A," with the tender period concluding on 7th September 2017. The contract totalled £23,041 and commenced on 15th September 2017, set to conclude on 30th November 2017.

This tender represents a significant opportunity for businesses specialising in market research and consultancy services, particularly small and medium enterprises (SMEs) given that the contract suitability is indicated as open for them. Companies with expertise in data analysis, customer behaviour research, and communication strategies would be particularly well-suited to compete for this type of contract, which is designed to provide insights that could enhance HMRC's engagement with its customers.

## Notice

Assignment under the Market Research Framework MR130001. Customer-centricity is one of HMRC's core strategic principles and we seek to understand customers through data insight to better tailor and target our support to their needs. HMRC routinely sends multiple SMS reminders to customers to increase compliance but has little or no understanding of their perception. This research seeks to understand the impact of multiple reminders on customers' perception of HMRC, and potentially how this impacts their behaviour. It will also be used to inform future departmental approaches to reminder communications.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/2dec02f3-4b04-45d8-bb2a-4d0648253eb8 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Not specified |
| Procurement method | Not Specified |
| Procurement method details | Other - N/A |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 24 Oct 2017 |
| Submission deadline | 7 Sep 2017 |
| Future notice date | Not specified |
| Award date | 6 Sep 2017 |
| Contract period | 14 Sep 2017 - 30 Nov 2017 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £23,041 |
| Lots value | Not specified |
| Awards value | £23,041 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | H M REVENUE & CUSTOMS |
| Locality | LONDON |
| Post town | South West London |
| Postcode | SW1A 2BQ |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | St James's |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | IPSOS MORI |

## CPV Codes

### Divisions

- 73 - Research and development services and related consultancy services

### Codes

- 73000000 - Research and development services and related consultancy services

## Release History

- 24 Oct 2017 at 14:17 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/2dec02f3-4b04-45d8-bb2a-4d0648253eb8

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/2dec02f3-4b04-45d8-bb2a-4d0648253eb8
  24th October 2017 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/004622c0-bfbd-4ed7-a79e-b6c90d1a8c8c
  Redacted reseach brief - Tax Credit Proliferation Research
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/188baa43-1d3d-4c2e-9120-78ab8183bfbf
  Redacted service order letter - Tax Credit Proliferation Research

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-4c4fd8ec-7329-4379-98e7-c3d3cbc0da45. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-4c4fd8ec-7329-4379-98e7-c3d3cbc0da45.json.