---
title: "GB-Bath: University Brand Review"
ocid: "ocds-b5fd17-50c56e2b-9e5e-4422-9af8-6cf56fd65cc5"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-50c56e2b-9e5e-4422-9af8-6cf56fd65cc5"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-50c56e2b-9e5e-4422-9af8-6cf56fd65cc5.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-50c56e2b-9e5e-4422-9af8-6cf56fd65cc5.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "UNIVERSITY OF BATH"
published: "2020-03-24"
---

# GB-Bath: University Brand Review

Buyer: UNIVERSITY OF BATH  
Current stage: Award  
OCID: ocds-b5fd17-50c56e2b-9e5e-4422-9af8-6cf56fd65cc5

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## Summary

The University of Bath has completed a tender process titled "GB-Bath: University Brand Review," which aimed to enhance its branding policy. Located in Bath, United Kingdom, this procurement falls under the marketing management consultancy services category and utilised an open procurement method. The tender period ended on 13 March 2020, leading to the award date of 13 March 2020, with a contract valued at £44,250 to Rbl aka Rebecca Battman Limited. The contract period runs from 24 March 2020 to 23 March 2023.

This tender presents significant opportunities for consultancy firms specialising in branding, marketing management, and identity development. Companies with expertise in crafting brand positioning strategies and developing visual identity guidelines will find suitable avenues for growth by bidding for similar contracts, particularly those capable of collaborating with educational institutions to enhance their brand presence and engagement with their target audiences.

## Notice

The University of Bath is reviewing its branding policy. We are seeking a partner to help us develop: -A statement of brand positioning which aligns to the University's agreed core purpose and values and provides an effective strategic platform of distinctive brand expression -New guidelines for visual identity and strategic tone of voice (all media, all marketing, communication and engagement activities) to form the basis of a comprehensive executional toolkit which will be developed in partnership with the University -A brand management framework which ensures that University sub-brands/beacon brands (e.g. Team Bath, School of Management, IAAPS, IPR) and other entities with discrete visual identities are able to market themselves successfully to their individual target audiences whilst aligning with and complementing the University of Bath brand

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/a8804f16-d067-41cf-83ac-bfdc8d0c2572 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 24 Mar 2020 |
| Submission deadline | 13 Mar 2020 |
| Future notice date | Not specified |
| Award date | 13 Mar 2020 |
| Contract period | 24 Mar 2020 - 23 Mar 2023 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £44,250 |
| Lots value | Not specified |
| Awards value | £44,250 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | UNIVERSITY OF BATH |
| Locality | BATH |
| Post town | Bath |
| Postcode | BA2 7AY |
| Country | England |
| ITL 1 | TLK South West (England) |
| ITL 2 | TLK5 West of England |
| ITL 3 | TLK52 Bath & North East Somerset and South Gloucestershire |
| Local authority | Bath and North East Somerset |
| Electoral ward | Bathwick |
| Westminster constituency | Bath |
| Delivery location | TLK South West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | RBL AKA REBECCA BATTMAN |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79413000 - Marketing management consultancy services

## Release History

- 24 Mar 2020 at 11:30 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/a8804f16-d067-41cf-83ac-bfdc8d0c2572

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/a8804f16-d067-41cf-83ac-bfdc8d0c2572
  24th March 2020 - Awarded contract notice on Contracts Finder
- https://www.delta-esourcing.com/delta/respondToList.html?noticeId=481737617
  Please follow this link to view the notice.

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-50c56e2b-9e5e-4422-9af8-6cf56fd65cc5. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-50c56e2b-9e5e-4422-9af8-6cf56fd65cc5.json.