---
title: "Applying Behavioural Insights to Encourage Cartel Lead Generation"
ocid: "ocds-b5fd17-515ca054-4e5e-42f4-a199-35a9aa2eee8b"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-515ca054-4e5e-42f4-a199-35a9aa2eee8b"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-515ca054-4e5e-42f4-a199-35a9aa2eee8b.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-515ca054-4e5e-42f4-a199-35a9aa2eee8b.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "COMPETITION AND MARKETS AUTHORITY"
published: "2017-02-17"
---

# Applying Behavioural Insights to Encourage Cartel Lead Generation

Buyer: COMPETITION AND MARKETS AUTHORITY  
Current stage: Award  
OCID: ocds-b5fd17-515ca054-4e5e-42f4-a199-35a9aa2eee8b

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## Summary

The public procurement contract titled "Applying Behavioural Insights to Encourage Cartel Lead Generation" was initiated by the Competition and Markets Authority (CMA) in London, UK. This procurement falls under the industry category of research consultancy services, specifically focusing on enhancing the reporting of cartel activities. The tender period concluded on 27th January 2017, and the awarded contract, valued at £26,425, commenced on 16th February 2017 and is set to conclude on 31st March 2017. The procurement method used is classified under 'Other'.

This tender presents significant opportunities for businesses, particularly those specialising in behavioural research, consultancy, or data analysis. Companies that utilise insights and behavioural modelling to develop reports or campaigns would find this contract highly relevant. Small and medium-sized enterprises (SMEs) can particularly benefit from this opportunity as the buyer is open to engaging with a diverse range of suppliers to fulfil the contract requirements.

## Notice

A behavioural insight plan to help drive up the number and quality of cartel leads provided to the CMA by: * Reviewing the insights and behaviours of individuals likely to be engaged in cartel activity, or likely to be witness to it, to inform how best to target this group and encourage them to report such activity to the CMA; * Reviewing the CMA's current methods of encouraging reporting (e.g. incentives for individuals/businesses to report, outreach and communication) as well as the existing reporting process, to map out a typical 'user journey'; * Recommending improvements based on the above; * Designing and implementing trials to test the recommendations for viability and impact.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/454b45b9-2b4f-4a9b-b2e7-b23272f5fb13 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Not Specified |
| Procurement method details | Other - |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 17 Feb 2017 |
| Submission deadline | 27 Jan 2017 |
| Future notice date | Not specified |
| Award date | 16 Feb 2017 |
| Contract period | 17 Feb 2017 - 31 Mar 2017 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £26,425 |
| Lots value | Not specified |
| Awards value | £26,425 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | COMPETITION AND MARKETS AUTHORITY |
| Locality | LONDON |
| Post town | Central London |
| Postcode | WC1B 4AD |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI36 Camden |
| Local authority | Camden |
| Electoral ward | Bloomsbury |
| Westminster constituency | Holborn and St Pancras |
| Delivery location | TLI London |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | BEHAVIOURAL INSIGHTS TEAM |

## CPV Codes

### Divisions

- 73 - Research and development services and related consultancy services

### Codes

- 73210000 - Research consultancy services

## Release History

- 17 Feb 2017 at 12:54 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/454b45b9-2b4f-4a9b-b2e7-b23272f5fb13

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/454b45b9-2b4f-4a9b-b2e7-b23272f5fb13
  17th February 2017 - Awarded contract notice on Contracts Finder

## Provenance

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