---
title: "GB-London: Domestic Visitors Audience Research Brief"
ocid: "ocds-b5fd17-540873a0-85e2-48c1-b442-01d37c1eb282"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-540873a0-85e2-48c1-b442-01d37c1eb282"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-540873a0-85e2-48c1-b442-01d37c1eb282.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-540873a0-85e2-48c1-b442-01d37c1eb282.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "NATIONAL MARITIME MUSEUM"
published: "2022-01-24"
---

# GB-London: Domestic Visitors Audience Research Brief

Buyer: NATIONAL MARITIME MUSEUM  
Current stage: Tender  
OCID: ocds-b5fd17-540873a0-85e2-48c1-b442-01d37c1eb282

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-540873a0-85e2-48c1-b442-01d37c1eb282)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-540873a0-85e2-48c1-b442-01d37c1eb282.json)

## Summary

The National Maritime Museum in London is seeking suppliers for their tender titled "Domestic Visitors Audience Research Brief." This initiative aims to gain insights into increasing domestic audiences due to a notable decrease in international visitors following the pandemic. The tender is currently in the active stage, with a deadline for quotation submissions set for 14th February 2022 at 12:00. The contract period will commence on 21st February 2022 and is expected to conclude by 31st March 2022. This open procurement process falls under the market research services category with an estimated value of £50,000.

This procurement presents a significant opportunity for small and medium enterprises (SMEs) specialising in market research, particularly those with experience in the museum, heritage, or cultural sectors. Businesses capable of delivering robust audience research and strategic insights will be well-positioned to compete. With the need to diversify audience engagement strategies, firms that can demonstrate relevant expertise in driving visitor growth will likely find this tender beneficial for business expansion.

## Notice

Prior to 2020, RMG enjoyed significant visitation from the international audiences (approx. 70%). Current forecasts for this financial year show us maintaining our 19/20 levels of visitation from domestic audiences. However, the pandemic meant we lost 70% of our visitors overnight - the international segment. To bridge the gap left by international audiences and to be more resilient in the future we need to actively grow our domestic audiences. We are looking for a supplier to provide a programme of audience research to gain maximum and robust insights into how we can drive more domestic visitors to visit RMG and its constituent sites. Additional information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement. RMG can only seek tenders from those suppliers that have relevant experience in the museum/heritage/culture sector. Monday 24 January - Monday 7 February - clarification questions Monday 14 February, 12:00 - deadline for quotation submission

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/01426633-a048-4f9f-a423-2b96c1b3fc62 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 24 Jan 2022 |
| Submission deadline | 14 Feb 2022 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 21 Feb 2022 - 31 Mar 2022 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £50,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | NATIONAL MARITIME MUSEUM |
| Locality | LONDON |
| Post town | South East London |
| Postcode | SE10 9NF |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI5 Outer London - East and North East |
| ITL 3 | TLI51 Bexley and Greenwich |
| Local authority | Greenwich |
| Electoral ward | Greenwich Park |
| Westminster constituency | Greenwich and Woolwich |
| Delivery location | TLI London |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services

## Release History

- 24 Jan 2022 at 16:10 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/01426633-a048-4f9f-a423-2b96c1b3fc62

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/01426633-a048-4f9f-a423-2b96c1b3fc62
  24th January 2022 - Opportunity notice on Contracts Finder
- https://www.delta-esourcing.com/tenders/UK-GB-London:-Domestic-Visitors-Audience-Research-Brief/GT86FZY8JU
  Please follow this link to view the notice.

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-540873a0-85e2-48c1-b442-01d37c1eb282. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-540873a0-85e2-48c1-b442-01d37c1eb282.json.
