--- title: "Direct and Digital Marketing Agency Services Contract" ocid: "ocds-b5fd17-549e548e-1a7f-4660-9c2e-3ef16fdc0662" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-549e548e-1a7f-4660-9c2e-3ef16fdc0662" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-549e548e-1a7f-4660-9c2e-3ef16fdc0662.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-549e548e-1a7f-4660-9c2e-3ef16fdc0662.json" source: "Contracts Finder" current_stage: "Tender" buyer: "ENGLISH HERITAGE-MARKETING" published: "2019-07-30" --- # Direct and Digital Marketing Agency Services Contract Buyer: ENGLISH HERITAGE-MARKETING Current stage: Tender OCID: ocds-b5fd17-549e548e-1a7f-4660-9c2e-3ef16fdc0662 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-549e548e-1a7f-4660-9c2e-3ef16fdc0662) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-549e548e-1a7f-4660-9c2e-3ef16fdc0662.json) ## Summary The English Heritage-Marketing agency is seeking proposals for a contract titled "Direct and Digital Marketing Agency Services Contract." This contract aims to develop an integrated campaign plan to enhance the acquisition of annual memberships via digital and direct marketing strategies. The contract is for a duration of three years, with an option for a further two, and is expected to commence on 1st April 2020 and run until 31st March 2025. The total contract value is approximately £7.5 million, with a minimum annual budget of £1.5 million. Interested suppliers should note that the tender period will close on 2nd September 2019. This opportunity falls within the advertising and marketing services industry and is based in Swindon, Wiltshire, UK. This tender presents significant opportunities for businesses specialising in marketing and consultancy services, particularly those with expertise in developing and executing marketing strategies across various channels. Companies that can demonstrate a scalable approach to advertising and are capable of crafting integrated campaigns to target specific demographics will find a competitive edge. Small and medium-sized enterprises (SMEs) are encouraged to engage, as the procurement method is selective and designed to allow for diverse participation. Suppliers should thoroughly register their interest and access necessary documentation via the designated platforms to facilitate their submission. ## Notice To develop an integrated campaign plan for the acquisition of annual memberships across digital and direct marketing channels to achieve offsite business targets. This does not include Life Members, Corporate Members, Overseas Pass visitors or Travel Trade. The contract is for three years, with an option for a further two years, however please ensure your strategy focuses on the proposal for year one and is accompanied with a vision for how campaigns could develop and roll out. Budget will be a minimum of PS1.5m per annum (this can be subject to change) and plans should be scalable depending on future development. Additional information: Suppliers interested in this opportunity should register at https://in-tendhost.co.uk/english-heritage/aspx/Home in order to express interest and download documentation. Is a Recurrent Procurement Type? : No ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/6b3c62ad-de8b-4fb0-a904-5bef3231c1cf | | Notice type | Tender Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Selective | | Procurement method details | Restricted procedure (above threshold) | | Tender suitability | SME | | Awardee scale | Not specified | | All stages | Tender | ## Dates | Field | Value | | --- | --- | | Publication date | 30 Jul 2019 | | Submission deadline | 2 Sep 2019 | | Future notice date | Not specified | | Award date | Not specified | | Contract period | 31 Mar 2020 - 31 Mar 2025 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | £7,500,000 | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Active | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | ENGLISH HERITAGE-MARKETING | | Locality | WILTSHIRE | | Post town | Swindon | | Postcode | SN2 2EH | | Country | England | | ITL 1 | TLK South West (England) | | ITL 2 | TLK7 Gloucestershire and Wiltshire | | ITL 3 | TLK71 Swindon | | Local authority | Swindon | | Electoral ward | Mannington and Western | | Westminster constituency | Swindon South | | Delivery location | Not specified | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79340000 - Advertising and marketing services - 79342000 - Marketing services - 79342100 - Direct marketing services - 79413000 - Marketing management consultancy services ## Release History - 30 Jul 2019 at 14:52 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/6b3c62ad-de8b-4fb0-a904-5bef3231c1cf - 30 Jul 2019 at 14:52 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/6b3c62ad-de8b-4fb0-a904-5bef3231c1cf - 30 Jul 2019 at 14:43 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/6b3c62ad-de8b-4fb0-a904-5bef3231c1cf - 30 Jul 2019 at 14:43 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/6b3c62ad-de8b-4fb0-a904-5bef3231c1cf - 30 Jul 2019 at 12:36 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/6b3c62ad-de8b-4fb0-a904-5bef3231c1cf ## Documents - https://www.contractsfinder.service.gov.uk/Notice/6b3c62ad-de8b-4fb0-a904-5bef3231c1cf 30th July 2019 - Opportunity notice on Contracts Finder - https://in-tendhost.co.uk/english-heritage/aspx/Home Additional information on how to apply for this contract ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-549e548e-1a7f-4660-9c2e-3ef16fdc0662. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-549e548e-1a7f-4660-9c2e-3ef16fdc0662.json.