--- title: "Media Planning & Buying Services" ocid: "ocds-b5fd17-5646b66a-9b41-4abf-ae6f-29635af6c413" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-5646b66a-9b41-4abf-ae6f-29635af6c413" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-5646b66a-9b41-4abf-ae6f-29635af6c413.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-5646b66a-9b41-4abf-ae6f-29635af6c413.json" source: "Contracts Finder" current_stage: "Tender" buyer: "UNIVERSITY OF SUNDERLAND" published: "2022-01-13" --- # Media Planning & Buying Services Buyer: UNIVERSITY OF SUNDERLAND Current stage: Tender OCID: ocds-b5fd17-5646b66a-9b41-4abf-ae6f-29635af6c413 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-5646b66a-9b41-4abf-ae6f-29635af6c413) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-5646b66a-9b41-4abf-ae6f-29635af6c413.json) ## Summary The University of Sunderland is seeking tenders for Media Planning & Buying Services, with a focus on enhancing its student recruitment and brand awareness campaigns across diverse media channels. This procurement falls under the advertising and marketing services category, with a total estimated value of £3 million over a maximum contract duration of five years, commencing in April 2022. The tender is currently in the active stage and will close for submissions at 12 noon on Monday, 14th February 2022. All interests must be communicated via the In-Tend e-procurement portal. This tender presents an excellent opportunity for businesses specialising in advertising management, consultancy, and campaign services, particularly those capable of engaging in B2B media purchasing. Companies with experience in media strategy, campaign execution, and a solid understanding of local markets will find this project particularly aligned with their capabilities. Small and medium-sized enterprises (SMEs) are encouraged to apply, as there might be potential funding collaborations related to external funding bodies involved in this project. ## Notice The University of Sunderland and its subsidiaries would like to invite tenders to provide planning, sourcing and purchasing of media, using different media channels for its student recruitment and brand awareness campaigns and other advertising requirements, including B2B media buying. Working with the University of Sunderland and its subsidiaries commencing approximately April 2022, the tender is for a period of 3 years' with the option to extend for 2 years' in 12 monthly increments. The overall contract value is estimated at GBP PS3 million over 5 years' (the maximum contract length) i.e. GBP PS600,000 per annum (excluding VAT where applicable) - note there are no guarantees on spend levels. We also reserve the right to spend an additional 100% of the original anticipated budget, subject to changes to requirements across the University, for the duration of the award, and purchase some elements of local media directly where we have existing contracts. Expressions of interest and tender documents are available via In-Tend https://in-tendhost.co.uk/universityofsunderland/aspx/Home Note closing date for return of tenders and documents is 12 noon - Monday 14th February 2022 Additional information: Expressions of interest and tender ITT downloads are available via In-Tend - https://in-tendhost.co.uk/universityofsunderland/aspx/Home Important - please return your completed tender response documents via the In-Tend eprocurement portal by:- 12 noon -14th February 2022 Funding Type (WEFO or EU) : EU Funding Description Any commissions under this contract or framework maybe subject to external funding from bodies such as ERDF, DfE, Arts Council, Heritage Lottery Fund, LEP, etc and the successful supplier will be expected to work with the University on any funding applications where appropriate. This list of funding bodies is not exhaustive. Is a Recurrent Procurement Type? : No ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/6072ada8-7dde-4981-9ae7-2a76f4b56833 | | Notice type | Tender Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure (above threshold) | | Tender suitability | SME | | Awardee scale | Not specified | | All stages | Tender | ## Dates | Field | Value | | --- | --- | | Publication date | 13 Jan 2022 | | Submission deadline | 14 Feb 2022 | | Future notice date | Not specified | | Award date | Not specified | | Contract period | 1 Apr 2022 - 31 Mar 2025 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | £3,000,000 | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Active | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | UNIVERSITY OF SUNDERLAND | | Locality | SUNDERLAND | | Post town | Sunderland | | Postcode | SR1 3SD | | Country | England | | ITL 1 | TLC North East (England) | | ITL 2 | TLC4 Northumberland, Durham and Tyne & Wear | | ITL 3 | TLC44 Sunderland | | Local authority | Sunderland | | Electoral ward | Millfield | | Westminster constituency | Sunderland Central | | Delivery location | TLC North East (England) | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79340000 - Advertising and marketing services - 79341000 - Advertising services - 79341100 - Advertising consultancy services - 79341200 - Advertising management services - 79341400 - Advertising campaign services ## Release History - 13 Jan 2022 at 13:21 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/6072ada8-7dde-4981-9ae7-2a76f4b56833 - 13 Jan 2022 at 11:30 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/6072ada8-7dde-4981-9ae7-2a76f4b56833 - 13 Jan 2022 at 11:07 - TenderAmendment - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/6072ada8-7dde-4981-9ae7-2a76f4b56833 - 13 Jan 2022 at 11:07 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/6072ada8-7dde-4981-9ae7-2a76f4b56833 ## Documents - https://www.contractsfinder.service.gov.uk/Notice/6072ada8-7dde-4981-9ae7-2a76f4b56833 13th January 2022 - Opportunity notice on Contracts Finder - https://in-tendhost.co.uk/universityofsunderland/aspx/ Additional information on how to apply for this contract ## Notice URLs - http://services.sunderland.ac.uk/finance/sections/procurement/ - https://in-tendhost.co.uk/universityofsunderland/aspx/Home ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-5646b66a-9b41-4abf-ae6f-29635af6c413. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-5646b66a-9b41-4abf-ae6f-29635af6c413.json.