---
title: "Cumbria Highway Assignment Model & Travel Demand Estimate"
ocid: "ocds-b5fd17-5b54a9c1-cba0-414b-afb1-cdbbb40ab8e4"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-5b54a9c1-cba0-414b-afb1-cdbbb40ab8e4"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-5b54a9c1-cba0-414b-afb1-cdbbb40ab8e4.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-5b54a9c1-cba0-414b-afb1-cdbbb40ab8e4.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "Westmorland and Furness Council"
published: "2026-09-18"
---

# Cumbria Highway Assignment Model & Travel Demand Estimate

Buyer: Westmorland and Furness Council  
Current stage: Award  
OCID: ocds-b5fd17-5b54a9c1-cba0-414b-afb1-cdbbb40ab8e4

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## Summary

Westmorland & Furness Council commissioned a highways consultancy service to produce the Cumbria Highway Assignment Model and Travel Demand Estimate. The study assesses and forecasts transport demand across all major transport modes and assigns highway traffic across the combined areas of Westmorland and Furness and Cumberland. The work is delivered in the North West of England. It is a transport planning and modelling assignment covering strategic highway and wider multimodal demand, rather than construction or routine highway maintenance. The council is the buying organisation, with the requirement intended to support its understanding of transport movements, future demand and network impacts across its area. The relevant business category is highways consultancy services, classified under CPV 71311210.

The procurement is complete and has been awarded following a call-off from a framework. The contract was awarded to Jacobs UK Ltd on 10 June 2026 for £148,280 including the stated contract value. The contract period runs from 1 July 2026 to 1 March 2027. The tender submission deadline was 19 March 2026 at 14:00 UTC. The council identified the opportunity as suitable for small and medium-sized enterprises. Jacobs UK Ltd is the selected supplier and the award is active. This was a services procurement for a single transport study covering the combined Westmorland and Furness and Cumberland geographies. No separate lots or multiple awards are identified in the procurement information.

This award demonstrates demand from Westmorland & Furness Council for specialist transport planning, demand forecasting and highway assignment expertise. A credible competitor for a future requirement of this type would need to produce and apply transport models, forecast travel demand across several modes, and assign highway traffic across a large, combined geography. Relevant capability would include strategic transport analysis, highway network modelling, data interpretation and the preparation of evidence that can inform transport planning and investment decisions. Experience delivering comparable studies for local authorities or other public-sector clients would help demonstrate an understanding of governance, local transport networks and policy-led forecasting. The procurement route also indicates that suppliers able to access and operate through an established framework can compete for this type of council consultancy work. The stated SME suitability suggests that suitably capable smaller consultancies may be well placed to participate.

## Notice

Westmorland & Furness Council (the Client) are seeking to appoint a consultant for the production of a transport study to assess and forecast transport demand across all major modes, and assign highway traffic, within the combined geographies of Westmorland and Furness and Cumberland.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/d605fe03-fd7c-4fd3-808a-333f46005b41 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Not Specified |
| Procurement method details | Other - Call off from a Framework |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 18 Sep 2026 |
| Submission deadline | Not specified |
| Future notice date | Not specified |
| Award date | 10 Jun 2026 |
| Contract period | 1 Jul 2026 - 1 Mar 2027 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £148,280 |
| Lots value | Not specified |
| Awards value | £148,280 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | Westmorland and Furness Council |
| Locality | KENDAL |
| Postcode area | Lancaster |
| Postcode | LA9 4DQ |
| Country | England |
| ITL 1 | TLD North West (England) |
| ITL 2 | TLD1 Cumbria |
| ITL 3 | TLD14 Westmorland and Furness |
| Local authority | Westmorland and Furness |
| Electoral ward | Kendal Strickland and Fell |
| Westminster constituency | Westmorland and Lonsdale |
| Delivery location | TLD North West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | Jacobs UK Ltd |

## CPV Codes

### Divisions

- 71 - Architectural, construction, engineering and inspection services

### Codes

- 71311210 - Highways consultancy services

## Release History

- 18 Sep 2026 at 11:20 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/d605fe03-fd7c-4fd3-808a-333f46005b41

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/d605fe03-fd7c-4fd3-808a-333f46005b41
  18th September 2026 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-5b54a9c1-cba0-414b-afb1-cdbbb40ab8e4. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-5b54a9c1-cba0-414b-afb1-cdbbb40ab8e4.json.