---
title: "Vaccine Hesitancy Platform"
ocid: "ocds-b5fd17-5ffc82dd-c1a1-4fc5-be24-ab64304c7cce"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-5ffc82dd-c1a1-4fc5-be24-ab64304c7cce"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-5ffc82dd-c1a1-4fc5-be24-ab64304c7cce.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-5ffc82dd-c1a1-4fc5-be24-ab64304c7cce.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "CABINET OFFICE"
published: "2022-03-01"
---

# Vaccine Hesitancy Platform

Buyer: CABINET OFFICE  
Current stage: Award  
OCID: ocds-b5fd17-5ffc82dd-c1a1-4fc5-be24-ab64304c7cce

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## Summary

The Cabinet Office has awarded a contract titled "Vaccine Hesitancy Platform" under a limited procurement method, specifically a negotiated procedure without prior publication. This contract, which falls under the category of advertising campaign services, is valued at £2,503,792.08 and is associated with multiple variations adjusting the original contract amount. The contract period commenced on 1 March 2021 and extends until 28 February 2022, planning efforts having concluded with the tender period ending on 28 February 2021. The service will be delivered within the United Kingdom.

This contract offers a significant opportunity for businesses specialising in public health communications, digital platforms, and advocacy strategies, particularly those capable of enhancing vaccine confidence and countering misinformation. Companies with expertise in developing analytical platforms and shareable content, as well as those experienced in advertising campaign services, would be particularly well-suited to engage with this type of procurement. The awarded contract to ENGINE PARTNERS UK LLP exemplifies a successful outcome for such businesses in the public sector landscape.

## Notice

The Cabinet Office (the 'Authority') has awarded a contract to the supplier to deliver an international platform to provide robust insight and analysis, shareable content and capability support to enable partners to deliver communications activity that increases vaccine confidence and counters health misinformation. The contract was Direct Awarded under Reg 32(2)(c) of the PCR 2015 for PS1,529,190.50. A variation to this contract for an uplift in value of an additional PS524,601.58 on 17 May 21. This modification has been made in accordance with PCR Regulation 72(1)(e): where the modifications, irrespective of their value, are not substantial within the meaning of paragraph (8). On 26-May-21 a variation of PS450,000 was made to the contract under Regulation 72(1)(b) for additional works, services by the original contractor become necessary and were not included in the initial procurement.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/1c39f2ab-33fe-4ef4-a57a-adc14b7f6463 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Limited |
| Procurement method details | Negotiated procedure without prior publication (above threshold) |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 1 Mar 2022 |
| Submission deadline | 28 Feb 2021 |
| Future notice date | Not specified |
| Award date | 1 Mar 2021 |
| Contract period | 1 Mar 2021 - 28 Feb 2022 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £1,529,190 |
| Lots value | Not specified |
| Awards value | £2,503,792 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | CABINET OFFICE |
| Locality | LONDON |
| Post town | South West London |
| Postcode | SW1A 2AS |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | St James's |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | ENGINE PARTNERS |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79341400 - Advertising campaign services

## Release History

- 1 Mar 2022 at 11:36 - AwardUpdate - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/1c39f2ab-33fe-4ef4-a57a-adc14b7f6463
- 25 Feb 2022 at 12:49 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/1c39f2ab-33fe-4ef4-a57a-adc14b7f6463

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/1c39f2ab-33fe-4ef4-a57a-adc14b7f6463
  1st March 2022 - Awarded contract notice on Contracts Finder

## Notice URLs

- http://www.Gov.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-5ffc82dd-c1a1-4fc5-be24-ab64304c7cce. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-5ffc82dd-c1a1-4fc5-be24-ab64304c7cce.json.