---
title: "Online Advertising Experiences Survey"
ocid: "ocds-b5fd17-602f0778-dcde-48f2-a398-7b9ab3ace9d1"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-602f0778-dcde-48f2-a398-7b9ab3ace9d1"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-602f0778-dcde-48f2-a398-7b9ab3ace9d1.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-602f0778-dcde-48f2-a398-7b9ab3ace9d1.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "DEPARTMENT FOR CULTURE, MEDIA AND SPORT"
published: "2024-04-05"
---

# Online Advertising Experiences Survey

Buyer: DEPARTMENT FOR CULTURE, MEDIA AND SPORT  
Current stage: Award  
OCID: ocds-b5fd17-602f0778-dcde-48f2-a398-7b9ab3ace9d1

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-602f0778-dcde-48f2-a398-7b9ab3ace9d1)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-602f0778-dcde-48f2-a398-7b9ab3ace9d1.json)

## Summary

The Department for Culture, Media and Sport awarded a contract for the 'Online Advertising Experiences Survey' to Ipsos (Market Research) Ltd. The contract, valued at £149,863 GBP, was awarded through a selective procurement method with a call-off from a framework agreement. The contract period is from 15th February 2024 to 31st July 2024. The survey will provide a baseline of experiences on online advertising to support future policy.

This tender presents an opportunity for businesses involved in research and development services and consultancy, particularly those skilled in online advertising research. The Department for Culture, Media and Sport aims to monitor and improve public experiences of online advertising through this survey. Small and medium-sized enterprises (SMEs) and voluntary, community and social enterprise (VCSE) organisations are encouraged to participate in this contracting process.

## Notice

The Department for Culture, Media and Sport (DCMS) requires a supplier to deliver a survey on the public's experiences of online advertising. This research will provide a comprehensive baseline of experiences which can be used to monitor change in future research. The findings will also support future online advertising policy.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/a731ab00-d751-491c-be82-71a4c4fce423 |
| Notice type | Award Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a framework agreement |
| Tender suitability | SME, VCSE |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 5 Apr 2024 |
| Submission deadline | 30 Nov 2023 |
| Future notice date | Not specified |
| Award date | 19 Feb 2024 |
| Contract period | 15 Feb 2024 - 31 Jul 2024 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £149,863 |
| Lots value | Not specified |
| Awards value | £149,863 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | DEPARTMENT FOR CULTURE, MEDIA AND SPORT |
| Locality | LONDON |
| Post town | South West London |
| Postcode | SW1A 2BQ |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | St James's |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | IPSOS (MARKET RESEARCH |

## CPV Codes

### Divisions

- 73 - Research and development services and related consultancy services

### Codes

- 73000000 - Research and development services and related consultancy services

## Release History

- 5 Apr 2024 at 15:53 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/a731ab00-d751-491c-be82-71a4c4fce423

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/a731ab00-d751-491c-be82-71a4c4fce423
  5th April 2024 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-602f0778-dcde-48f2-a398-7b9ab3ace9d1. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-602f0778-dcde-48f2-a398-7b9ab3ace9d1.json.