--- title: "Supply of a Marketing Engagement Platform for Ordnance Survey (Re-Issued)" ocid: "ocds-b5fd17-6291e171-05f5-4c94-9aa4-6e31f9d0e289" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-6291e171-05f5-4c94-9aa4-6e31f9d0e289" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-6291e171-05f5-4c94-9aa4-6e31f9d0e289.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-6291e171-05f5-4c94-9aa4-6e31f9d0e289.json" source: "Contracts Finder" current_stage: "Tender" buyer: "ORDNANCE SURVEY" published: "2025-01-24" --- # Supply of a Marketing Engagement Platform for Ordnance Survey (Re-Issued) Buyer: ORDNANCE SURVEY Current stage: Tender OCID: ocds-b5fd17-6291e171-05f5-4c94-9aa4-6e31f9d0e289 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-6291e171-05f5-4c94-9aa4-6e31f9d0e289) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-6291e171-05f5-4c94-9aa4-6e31f9d0e289.json) ## Summary Ordnance Survey Ltd, Britain's leading mapping agency, is actively seeking to procure a Commercial off-the-shelf (COTS) Marketing Engagement Platform to enhance their communication channels with customers. This procurement is focused on improving customer engagement via email, in-app notifications, and push notifications to support their ambitious growth plans for E-Commerce and OS Maps. The tender, titled "Supply of a Marketing Engagement Platform for Ordnance Survey (Re-Issued)," falls under the industry category of software packages and information systems (CPV code: 48000000). The tender process is currently active, with a closing deadline for submissions on 24 February 2025. The anticipated start date for the contract is 1 February 2025, and the contract could run up to five years if all extensions are exercised. This tender presents significant opportunities for businesses specialised in sales and marketing software, communication software, and related fields. Companies with strong capabilities in delivering scalable and user-friendly COTS marketing solutions can leverage this procurement to grow their portfolio and enhance their market presence. Small and medium-sized enterprises (SMEs) are particularly encouraged to compete, and the open procedure ensures a competitive and transparent bidding process. Successful suppliers will have the chance to collaborate with a reputable public sector entity and contribute to Ordnance Survey's consumer-oriented growth and innovation initiatives. ## Notice Ordnance Survey Ltd (OS) is Britain's mapping agency and is responsible for the surveying, production, maintenance, and marketing of a wide range of geographic information, relied on by government, business, and individuals. The Consumer element of OS provides customers with products and services that help make their activity more enjoyable, accessible, and safe. From physical paper maps to outdoor accessories and popular mobile apps. Listening to customers and evolving to meet their needs is key to OS' approach in a rapidly changing world. The Consumer mission is to help more people to get outside more often so they can live longer, stay younger and enjoy life more. OS is seeking to procure a Commercial off-the-shelf (COTS) Marketing Engagement Platform to improve communication with customers via multiple channels (including email, in-app notifications, and push notifications). OS would like to utilise the solution to aid its ambitious growth plans for E-Commerce and OS Maps. The outputs will enable the creation of personalised marketing content to improve the user experience within the OS Maps app and within the store to facilitate an increase in volume of both shop sales and subscription upgrades. This contract will be for three years with the option to extend annually for a further two years (3+1+1). Therefore, if all extensions were taken, the full length of the contract would be for five years. The contract start date is anticipated to be 1 February 2025. Additional information: Is a Recurrent Procurement Type? : No ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/97d91ba7-13db-41cb-bb5f-d8f14f3b07d4 | | Notice type | Tender Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure (above threshold) | | Tender suitability | SME | | Awardee scale | Not specified | | All stages | Tender | ## Dates | Field | Value | | --- | --- | | Publication date | 24 Jan 2025 | | Submission deadline | 24 Feb 2025 | | Future notice date | Not specified | | Award date | Not specified | | Contract period | 26 May 2025 - 25 May 2028 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | Not specified | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Active | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | ORDNANCE SURVEY | | Locality | SOUTHAMPTON | | Post town | Southampton | | Postcode | SO16 0AS | | Country | England | | ITL 1 | TLJ South East (England) | | ITL 2 | TLJ3 Hampshire and Isle of Wight | | ITL 3 | TLJ36 Central Hampshire | | Local authority | Test Valley | | Electoral ward | Chilworth, Nursling & Rownhams | | Westminster constituency | Romsey and Southampton North | | Delivery location | Not specified | ## CPV Codes ### Divisions - 48 - Software package and information systems ### Codes - 48000000 - Software package and information systems - 48480000 - Sales, marketing and business intelligence software package - 48481000 - Sales or marketing software package - 48510000 - Communication software package ## Release History - 24 Jan 2025 at 13:52 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/97d91ba7-13db-41cb-bb5f-d8f14f3b07d4 ## Documents - https://www.contractsfinder.service.gov.uk/Notice/97d91ba7-13db-41cb-bb5f-d8f14f3b07d4 24th January 2025 - Opportunity notice on Contracts Finder - https://in-tendhost.co.uk/os/aspx/ Additional information on how to apply for this contract ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-6291e171-05f5-4c94-9aa4-6e31f9d0e289. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-6291e171-05f5-4c94-9aa4-6e31f9d0e289.json.