---
title: "MRWA Food Waste Prevention campaign delivery 25-26"
ocid: "ocds-b5fd17-652ee163-689c-426d-bd54-9c6f4c9ce766"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-652ee163-689c-426d-bd54-9c6f4c9ce766"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-652ee163-689c-426d-bd54-9c6f4c9ce766.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-652ee163-689c-426d-bd54-9c6f4c9ce766.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "MERSEYSIDE WASTE DISPOSAL AUTHORITY"
published: "2025-07-16"
---

# MRWA Food Waste Prevention campaign delivery 25-26

Buyer: MERSEYSIDE WASTE DISPOSAL AUTHORITY  
Current stage: Award  
OCID: ocds-b5fd17-652ee163-689c-426d-bd54-9c6f4c9ce766

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## Summary

The Merseyside Waste Disposal Authority has completed the award stage of a procurement process for a media agency to deliver the "MRWA Food Waste Prevention campaign 25-26" across the Liverpool City Region. This campaign focuses on promoting awareness about household food waste and its financial and environmental impacts within the region, including areas such as Halton, Knowsley, Liverpool, Sefton, St Helens, and Wirral. The advertised services fall under the advertising campaign services category (CPV 79341400). Gingerhead has been awarded the contract valued at £36,000, following an open procurement procedure. The contract will span from 15 July to 28 November 2025, with the earlier tender period having concluded on 23 June 2025.

This tender presents unique growth opportunities for businesses within the advertising and media sectors, specifically those experienced in executing behavioural change campaigns. SMEs and VCSEs are particularly encouraged to engage, fostering community-focused projects that can enhance their portfolio and visibility. Companies with robust networks in media management and consultancy could greatly benefit from participation in similar campaigns, strengthening their regional presence while contributing to environmental sustainability initiatives.

## Notice

Merseyside Waste Disposal Authority (MWDA) is inviting tenders from an experienced media agency to run a behavioural change campaign across the Liverpool City Region (LCR). (Note: LCR includes Halton, Knowsley, Liverpool, Sefton, St Helens, and Wirral). The campaign will focus on raising awareness amongst residents in the Liverpool City Region about household food waste and the impact it has both environmentally and financially. MWDA would like to run the campaign over the 2025 summer/autumn months, though we aren't tied to any specific dates.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/b8d67cf0-400b-437c-bd05-a5b98eaa26cf |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME, VCSE |
| Awardee scale | Not specified |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 16 Jul 2025 |
| Submission deadline | 23 Jun 2025 |
| Future notice date | Not specified |
| Award date | 13 Jul 2025 |
| Contract period | 14 Jul 2025 - 28 Nov 2025 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £36,000 |
| Lots value | Not specified |
| Awards value | £36,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | MERSEYSIDE WASTE DISPOSAL AUTHORITY |
| Locality | LIVERPOOL |
| Post town | Liverpool |
| Postcode | L3 1BP |
| Country | England |
| ITL 1 | TLD North West (England) |
| ITL 2 | TLD7 Merseyside |
| ITL 3 | TLD72 Liverpool |
| Local authority | Liverpool |
| Electoral ward | Waterfront South |
| Westminster constituency | Liverpool Riverside |
| Delivery location | TLD North West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | GINGERHEAD |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services
- 79341000 - Advertising services
- 79341100 - Advertising consultancy services
- 79341200 - Advertising management services
- 79341400 - Advertising campaign services

## Release History

- 16 Jul 2025 at 16:45 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/b8d67cf0-400b-437c-bd05-a5b98eaa26cf

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/b8d67cf0-400b-437c-bd05-a5b98eaa26cf
  16th July 2025 - Awarded contract notice on Contracts Finder
- https://www.mytenders.co.uk/search/show/search_view.aspx?ID=JUL170018
  NOTE: To register your interest in this notice and obtain any additional information please visit the myTenders Web Site at the link provided.

## Notice URLs

- http://https://www.merseysidewda.gov.uk/

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-652ee163-689c-426d-bd54-9c6f4c9ce766. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-652ee163-689c-426d-bd54-9c6f4c9ce766.json.