---
title: "GB-London: Agency Specialising in Brand Strategy at Imperial War Museums (IWM)"
ocid: "ocds-b5fd17-65bcb236-b72f-4106-97c9-c0407cd58051"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-65bcb236-b72f-4106-97c9-c0407cd58051"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-65bcb236-b72f-4106-97c9-c0407cd58051.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-65bcb236-b72f-4106-97c9-c0407cd58051.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "IMPERIAL WAR MUSEUMS"
published: "2025-01-14"
---

# GB-London: Agency Specialising in Brand Strategy at Imperial War Museums (IWM)

Buyer: IMPERIAL WAR MUSEUMS  
Current stage: Award  
OCID: ocds-b5fd17-65bcb236-b72f-4106-97c9-c0407cd58051

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-65bcb236-b72f-4106-97c9-c0407cd58051)  
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## Summary

Imperial War Museums (IWM) has concluded a procurement process to find an agency specialising in brand strategy. This tender, titled "GB-London: Agency Specialising in Brand Strategy at Imperial War Museums (IWM)", falls under the industry category of business and management consultancy services (CPV Code: 79410000). The procurement method used was an open procedure. The contract, valued at £116,340, was awarded to BOARDROOM CONSULTING LLP on 9th January 2025. Key dates include the end of the tender period on 9th January 2025 and the contract period from 20th January 2025 to 17th October 2025. The services will be delivered to multiple regions including the UK, Europe, and globally.

This tender presents an excellent opportunity for businesses in the branding and consultancy space to establish a significant relationship with a prominent cultural institution. Small and medium enterprises (SMEs) are well-suited for such opportunities due to the flexibility and innovative approaches they can offer. With the potential to enhance IWM's brand strategy, businesses can showcase their expertise in aligning visions and strengthening organisational identity, potentially leading to further contracting opportunities within the public and cultural sectors.

## Notice

IWM is tendering for a brand strategy agency to provide services in order to help us define IWM's vision. Our goal is to develop a clear articulation of IWM to align the organisation and our brand. Additional information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/a50fcf11-39e9-4dc4-9d0d-3f420ce0ae94 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME, VCSE |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 14 Jan 2025 |
| Submission deadline | 9 Jan 2025 |
| Future notice date | Not specified |
| Award date | 9 Jan 2025 |
| Contract period | 20 Jan 2025 - 17 Oct 2025 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £116,340 |
| Lots value | Not specified |
| Awards value | £116,340 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | IMPERIAL WAR MUSEUMS |
| Locality | LONDON |
| Post town | South East London |
| Postcode | SE1 6HZ |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI4 Inner London - East |
| ITL 3 | TLI44 Lewisham and Southwark |
| Local authority | Southwark |
| Electoral ward | St George's |
| Westminster constituency | Bermondsey and Old Southwark |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | BOARDROOM CONSULTING |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79410000 - Business and management consultancy services

## Release History

- 14 Jan 2025 at 15:35 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/a50fcf11-39e9-4dc4-9d0d-3f420ce0ae94

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/a50fcf11-39e9-4dc4-9d0d-3f420ce0ae94
  14th January 2025 - Awarded contract notice on Contracts Finder
- https://www.delta-esourcing.com/delta/respondToList.html?noticeId=917252526
  Please follow this link to view the notice.

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-65bcb236-b72f-4106-97c9-c0407cd58051. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-65bcb236-b72f-4106-97c9-c0407cd58051.json.