---
title: "Provision of Media Buying partner"
ocid: "ocds-b5fd17-6dbff018-aef6-41b0-ac6c-21454baa1bfb"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-6dbff018-aef6-41b0-ac6c-21454baa1bfb"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-6dbff018-aef6-41b0-ac6c-21454baa1bfb.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-6dbff018-aef6-41b0-ac6c-21454baa1bfb.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "STAFFORDSHIRE UNIVERSITY"
published: "2024-01-25"
---

# Provision of Media Buying partner

Buyer: STAFFORDSHIRE UNIVERSITY  
Current stage: Award  
OCID: ocds-b5fd17-6dbff018-aef6-41b0-ac6c-21454baa1bfb

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## Summary

Staffordshire University has awarded a contract for the provision of Media Buying partner to Hybrid News Limited. The procurement process started with a selective method, using a Restricted procedure. The contract period will be from 1st February 2024 to 31st July 2027. The tender was published on 20th March 2023, with a tender period ending on 28th April 2023. The contract is valued at £750,000 and focuses on advertising and marketing services in the Higher Education Sector.

This tender presents an opportunity for businesses well-versed in delivering media buying services for student marketing, with a specific emphasis on digital advertising. Companies with expertise in the Higher Education Sector and a capability to provide integrated campaign planning and media recommendations are suited to compete. Staffordshire University based in Stoke-on-Trent, England, seeks a supplier offering value for money media buying and a strong understanding of the market to support their student recruitment activities.

## Notice

We are seeking a single supplier to provide all media buying services required to support our student marketing and recruitment activities, in particular the recruitment of undergraduate and postgraduate students. The successful provider will show evidence of having a strong appreciation of digital advertising. The firm chosen appointed agency will have a detailed knowledge of the Higher Education Sector, offer value for money media buying, and be able to offer media plans and recommendations as part of integrated campaign planning.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/7e4477f5-70a6-45e1-a81d-f8e937a3d0ec |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 25 Jan 2024 |
| Submission deadline | 28 Apr 2023 |
| Future notice date | Not specified |
| Award date | 19 Jan 2024 |
| Contract period | 1 Feb 2024 - 31 Jul 2027 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | £750,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | STAFFORDSHIRE UNIVERSITY |
| Locality | STOKE-ON-TRENT |
| Post town | Stoke-on-Trent |
| Postcode | ST4 2DE |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG2 Shropshire and Staffordshire |
| ITL 3 | TLG23 Stoke-on-Trent |
| Local authority | Stoke-on-Trent |
| Electoral ward | Hanley Park, Joiner's Square & Shelton |
| Westminster constituency | Stoke-on-Trent Central |
| Delivery location | TLC North East (England), TLD North West (England), TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLJ South East (England), TLK South West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | HYBRID NEWS |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 25 Jan 2024 at 08:57 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/7e4477f5-70a6-45e1-a81d-f8e937a3d0ec
- 20 Mar 2023 at 14:40 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/ef524f76-e896-43cb-a577-f68119df4636

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/7e4477f5-70a6-45e1-a81d-f8e937a3d0ec
  25th January 2024 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/ef524f76-e896-43cb-a577-f68119df4636
  20th March 2023 - Opportunity notice on Contracts Finder
- http://https://procontract.due-north.com/Opportunities/Index?tabName=opportunities&resetFilter=True
  Documents available via procontract

## Notice URLs

- http://www.staffs.ac.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-6dbff018-aef6-41b0-ac6c-21454baa1bfb. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-6dbff018-aef6-41b0-ac6c-21454baa1bfb.json.