---
title: "Digital Advertising"
ocid: "ocds-b5fd17-6dcbe22c-00ed-4404-b769-9ced3e8047bc"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-6dcbe22c-00ed-4404-b769-9ced3e8047bc"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-6dcbe22c-00ed-4404-b769-9ced3e8047bc.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-6dcbe22c-00ed-4404-b769-9ced3e8047bc.json"
source: "Contracts Finder"
current_stage: "Planning"
buyer: "SLOUGH COUNCIL"
published: "2021-12-07"
---

# Digital Advertising

Buyer: SLOUGH COUNCIL  
Current stage: Planning  
OCID: ocds-b5fd17-6dcbe22c-00ed-4404-b769-9ced3e8047bc

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## Summary

Slough Council is initiating a procurement process for a Digital Advertising opportunity, with the contract intended to run from 1st April 2022 to 31st March 2027. This procurement falls within the advertising services industry and is currently in the planning stage. Key dates include a market engagement event scheduled for 17th December 2021, where interested parties can learn more about the opportunity and site locations. The procurement method is classified as "Other - Open Competition," and the contract has a minimal budget allocation of £1 GBP.

This tender represents a significant opportunity for businesses specialising in digital advertising, particularly those with the capability to operate infrastructure across multiple sites. Companies that can offer innovative commercial models and demonstrate flexibility in contractual agreements will be well-suited to participate. Furthermore, small and medium enterprises (SMEs) are encouraged to engage, as the strategic expansion of advertising services could substantially enhance their market presence and revenue potential.

## Notice

Slough Borough Council intends to enter into contracts with operators of digital advertising infrastructure to licence (or other property agreement) some of the Council's property for the purpose of the provision of digital advertising infrastructure. The Council wishes to engage with potential operators at a market engagement event via Microsoft Teams on 17th December 2021. At the meeting the Council will: 1) Explain the opportunity to interested parties 2) Set out its intended timelines 3) Show operators the potential sites as identified by the Council 4) Seek discussion with operators on potential forms of contract 5) Seek discussion with operators on potential commercial models 6) Seek discussion with operators on durations of agreements Suppliers are requested to register for the event by emailing craig.lorne@slough.gov.uk This advertisement replaces the cancelled previous advertisement. Since that cancellation, the Council has: 1) Obtained the necessary permissions from the Cabinet 2) Develop and had agreed a policy regarding digital advertising 3) Identified and prioritised up to 70 sites for commercial operators to licence The Council is therefore now in a position to proceed and has restarted this activity.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/68d88dbf-7cc6-4bae-873a-9e16508dd9d5 |
| Notice type | Planned Procurement Notice |
| Procurement type | Standard |
| Procurement category | Not specified |
| Procurement method | Not Specified |
| Procurement method details | Other - Open Competition |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Planning |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 7 Dec 2021 |
| Submission deadline | Not specified |
| Future notice date | 1 Feb 2022 |
| Award date | Not specified |
| Contract period | 31 Mar 2022 - 31 Mar 2027 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £1 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Planned |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | SLOUGH COUNCIL |
| Locality | SLOUGH |
| Post town | Slough |
| Postcode | SL1 2EJ |
| Country | England |
| ITL 1 | TLJ South East (England) |
| ITL 2 | TLJ1 Berkshire, Buckinghamshire and Oxfordshire |
| ITL 3 | TLJ15 Berkshire East |
| Local authority | Slough |
| Electoral ward | Herschel Park |
| Westminster constituency | Slough |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79341000 - Advertising services

## Release History

- 7 Dec 2021 at 09:50 - Planning - Planned Procurement Notice - https://www.contractsfinder.service.gov.uk/Notice/68d88dbf-7cc6-4bae-873a-9e16508dd9d5

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/68d88dbf-7cc6-4bae-873a-9e16508dd9d5
  7th December 2021 - Future opportunity notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-6dcbe22c-00ed-4404-b769-9ced3e8047bc. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-6dcbe22c-00ed-4404-b769-9ced3e8047bc.json.