---
title: "Elizabeth Line Launch Partners"
ocid: "ocds-b5fd17-71fd939f-dadc-436e-b67c-87d06194772f"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-71fd939f-dadc-436e-b67c-87d06194772f"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-71fd939f-dadc-436e-b67c-87d06194772f.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-71fd939f-dadc-436e-b67c-87d06194772f.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "TRANSPORT FOR LONDON"
published: "2018-02-20"
---

# Elizabeth Line Launch Partners

Buyer: TRANSPORT FOR LONDON  
Current stage: Tender  
OCID: ocds-b5fd17-71fd939f-dadc-436e-b67c-87d06194772f

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-71fd939f-dadc-436e-b67c-87d06194772f)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-71fd939f-dadc-436e-b67c-87d06194772f.json)

## Summary

The procurement process is being conducted by Transport for London (TfL) for the "Elizabeth Line Launch Partners" contract, which falls under the advertising and marketing services industry. The tender is currently at the planning stage, with submissions due by 23 April 2018. The contract is valued at £39,000,000 and will run from 1 October 2018 until 1 January 2020. This is a voluntary contract notice and does not fall under the Procurement Regulations, allowing for more flexibility in the procurement method. The associated benefits of partnership include the opportunity to integrate branding with major TfL campaigns in a high-visibility context.

This tender offers substantial opportunities for businesses looking to enhance their market presence through strategic advertising. Companies specialising in marketing, sponsorship, and advertising services, particularly those with experience in large-scale transport or public sector campaigns, would be well-suited to compete. Engaging with this opportunity can provide a unique platform for leading brands to position themselves alongside TfL and gain access to an exceptional advertising estate, ultimately fostering growth and visibility in the marketplace.

## Notice

The Elizabeth Line will be launched in December 2018 and TfL is looking for six leading brands to participate in the launch of the Line, enjoying association and exclusivity for a period up to the opening of the whole of the Elizabeth Line; expected to be December 2019. Sponsorship of the Elizabeth Line offers a unique and exciting opportunity for up to six leading organisations to begin the journey with us by getting access to an unbeatable advertising estate and integrate their brand with TfL's Elizabeth Line campaign. The procurement of the contract does not fall within the Procurement Regulations therefore, this is a voluntary contract notice. The Contracting Authority shall not by issuing the notice be deemed to accept the applicability of the Procurement Regulations nor commit to complying with the Procurement Regulations or the process or requirements set out in the Procurement Regulations and the Procurement Regulations will not apply to this opportunity. The Contracting Authority reserves the right to withdraw from the procurement process and may award a contract(s) in whole, in part, or not at all as a result of the competition called for by this notice. The Contracting Authority shall not be liable for any costs or expenses incurred by any Economic Operators in considering and/or responding to the procurement process. All discussions and meetings will be conducted in English. Tenders and supporting documents must be priced in sterling and all payments made under the contract will be in sterling. If and when this requirement is offered to tender, it may be done in whole or in part via electronic means using the Internet. The UK government has announced its commitment to greater data transparency. Accordingly the Contracting Authority reserves the right to publishing its tender documents, contracts and data from invoices received. In so doing the Contracting Authority may at its absolute discretion take account of the exemptions that would be available under the Freedom of Information Act 2000 and Environmental Information Regulations 2004. Further information on TfL may be found at www.tfl.gov.uk

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/d4ed172c-5372-4c8d-8bb9-5a5f6229dfd1 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Not specified |
| Procurement method | Not Specified |
| Procurement method details | Other - |
| Tender suitability | Not specified |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 20 Feb 2018 |
| Submission deadline | 23 Apr 2018 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 30 Sep 2018 - 1 Jan 2020 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £39,000,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | TRANSPORT FOR LONDON |
| Locality | LONDON |
| Post town | South West London |
| Postcode | SW1H 0BD |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | St James's |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 20 Feb 2018 at 18:10 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/d4ed172c-5372-4c8d-8bb9-5a5f6229dfd1

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/d4ed172c-5372-4c8d-8bb9-5a5f6229dfd1
  20th February 2018 - Opportunity notice on Contracts Finder

## Notice URLs

- https://tfl.gov.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-71fd939f-dadc-436e-b67c-87d06194772f. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-71fd939f-dadc-436e-b67c-87d06194772f.json.
