--- title: "Frontline Invitation to Tender: Digital Marketing & Social Media Campaign Management" ocid: "ocds-b5fd17-74d50bcc-6a4e-40ad-b93e-5634593e0154" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-74d50bcc-6a4e-40ad-b93e-5634593e0154" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-74d50bcc-6a4e-40ad-b93e-5634593e0154.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-74d50bcc-6a4e-40ad-b93e-5634593e0154.json" source: "Contracts Finder" current_stage: "Tender" buyer: "THE FRONTLINE ORGANISATION" published: "2019-08-01" --- # Frontline Invitation to Tender: Digital Marketing & Social Media Campaign Management Buyer: THE FRONTLINE ORGANISATION Current stage: Tender OCID: ocds-b5fd17-74d50bcc-6a4e-40ad-b93e-5634593e0154 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-74d50bcc-6a4e-40ad-b93e-5634593e0154) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-74d50bcc-6a4e-40ad-b93e-5634593e0154.json) ## Summary The Frontline Organisation is seeking a supplier for a digital marketing and social media campaign management project, aimed at driving applications for its Leadership Development Programme. The tender, titled "Frontline Invitation to Tender: Digital Marketing & Social Media Campaign Management," falls under the industry category of advertising and marketing services and is located in London, UK. The procurement process is currently at the tender stage, with submissions due by 9 August 2019. The contract period is set to commence on 4 September 2019 and run until 31 August 2020, with a contract value ranging from £30,000 to £40,000. The procurement method is an open procedure, allowing for a wide array of participants. This tender presents a valuable opportunity for businesses specializing in advertising and marketing services, particularly those with expertise in digital and social media strategies. Firms that are Facebook or Google accredited would be well-suited to compete for this project, especially those with experience in reaching underrepresented groups and increasing brand engagement across social platforms. Such contracts can enhance business visibility and support growth by aligning with initiatives aimed at improving community engagement and recruitment for educational programmes. ## Notice Our mission is to transform the lives of vulnerable children by recruiting and developing outstanding individuals to be leaders in social work and broader society. In September 2019, Frontline will begin the recruitment of its 7th cohort of participants. This has created an exciting opportunity for a single Facebook or Google accredited supplier to work with us on delivering and monitoring a targeted digital marketing strategy, with particular focus across our social media channels, to drive applications to our leadership development programme and undergraduate opportunities. The main objectives of the campaign are to: * Increase brand awareness of Frontline to help drive applications for the Leadership Development Programme. * Target and attract underrepresented groups both within our the social work profession and in our existing cohorts. * Increase brand reach and engagement levels across key social media channels (Facebook, Instagram & LinkedIn). * Increase conversion rates for key goals e.g. Application numbers and website traffic. The deadline for tender submissions is Friday 9 August, and the campaign will need to be underway by September 2019. To submit a response for this project and to view the full invitation to tender document, please contact Ellie Fletcher (Communications Manager): ellie.fletcher@thefrontline.org.uk. ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/68c98f74-3d2a-46b1-adcf-894a9f5ea589 | | Notice type | Tender Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure (above threshold) | | Tender suitability | SME | | Awardee scale | Not specified | | All stages | Tender | ## Dates | Field | Value | | --- | --- | | Publication date | 1 Aug 2019 | | Submission deadline | 9 Aug 2019 | | Future notice date | Not specified | | Award date | Not specified | | Contract period | 3 Sep 2019 - 31 Aug 2020 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | £40,000 | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Active | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | THE FRONTLINE ORGANISATION | | Locality | LONDON | | Post town | Central London | | Postcode | WC1N 1AZ | | Country | England | | ITL 1 | TLI London | | ITL 2 | TLI3 Inner London - West | | ITL 3 | TLI36 Camden | | Local authority | Camden | | Electoral ward | King's Cross | | Westminster constituency | Holborn and St Pancras | | Delivery location | TLI London | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79340000 - Advertising and marketing services - 79413000 - Marketing management consultancy services ## Release History - 1 Aug 2019 at 16:26 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/68c98f74-3d2a-46b1-adcf-894a9f5ea589 ## Documents - https://www.contractsfinder.service.gov.uk/Notice/68c98f74-3d2a-46b1-adcf-894a9f5ea589 1st August 2019 - Opportunity notice on Contracts Finder - https://www.contractsfinder.service.gov.uk/Notice/Attachment/dfe77384-e97a-42c6-a1be-7bcff331cd3e Frontline Invitation to Tender - Digital Marketing & Social Media Campaign Management ## Notice URLs - http://www.thefrontline.org.uk ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-74d50bcc-6a4e-40ad-b93e-5634593e0154. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-74d50bcc-6a4e-40ad-b93e-5634593e0154.json.