---
title: "(NU/1589-28) NICRE (National Innovation Centre for Rural Enterprise) Website and Content Development"
ocid: "ocds-b5fd17-7831b42e-26ba-4495-8866-5e6292b415e6"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-7831b42e-26ba-4495-8866-5e6292b415e6"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-7831b42e-26ba-4495-8866-5e6292b415e6.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-7831b42e-26ba-4495-8866-5e6292b415e6.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "NEWCASTLE UNIVERSITY"
published: "2021-06-30"
---

# (NU/1589-28) NICRE (National Innovation Centre for Rural Enterprise) Website and Content Development

Buyer: NEWCASTLE UNIVERSITY  
Current stage: Award  
OCID: ocds-b5fd17-7831b42e-26ba-4495-8866-5e6292b415e6

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## Summary

The procurement process for the development of the NICRE (National Innovation Centre for Rural Enterprise) website and content is being conducted by Newcastle University. This project, identified as (NU/1589-28), falls within the business services industry, specifically related to marketing and digital content creation. It is currently in the award stage, with an awarded contract value of £33,552, which began on 22 June 2021 and is set to conclude on 31 October 2021. The procurement method employed was a selective process, following a restricted procedure, with the tender period ending on 11 June 2021.

This tender presents substantial opportunities for businesses specialising in website development, digital marketing, and content creation, particularly those that can demonstrate expertise in user research and interactive toolkits. Small and medium-sized enterprises (SMEs) are encouraged to participate, as the tender is indeed suitable for them. Companies with capabilities in programming software and marketing consultancy services would be particularly well-equipped to submit competitive proposals that align with the objectives of the NICRE project.

## Notice

We are seeking to appoint a supplier to work with NICRE to build a new website, develop interactive toolkits and create an explainer animation. * User research and proto personas We have carried out some market segmentation work and our three centres have a firm grasp of their audiences in their respective geographic areas in England (North East, South West and Midlands). We are keen to develop our understanding of the segments through the development of proto personas, which will provide a foundation to the website development and present opportunities for personalisation. A proposal for the approach to verify the segments with user research to create proto personas should be included as part of this tender. * New website build NICRE's existing website was always designed to be an embryonic site for our first few months and while it states our aims and gives an overview of our activities, it does not meet our needs as we develop and look to the future. The development of our new website should be heavily informed by user experience, search engine optimisation and be consistent with the NICRE brand. * Toolkit development We are working on the development of two toolkits that will require creative treatment to turn them into interactive and downloadable online resources for our audiences. Creative outputs may include long form content, fact sheets, infographics and short videos, depending on the required outputs of the toolkit. A third toolkit is being developed independently and the resources will be made available for incorporation into the site. * Explainer animation We want digital content that speaks to our audiences and is usable on a variety of platforms. The animation will give an overview of NICRE, explain what we do and explore our role in fostering rural enterprise.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/c9f7f758-c021-4da2-843c-a856e0e4a585 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 30 Jun 2021 |
| Submission deadline | 11 Jun 2021 |
| Future notice date | Not specified |
| Award date | 20 Jun 2021 |
| Contract period | 21 Jun 2021 - 31 Oct 2021 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £50,000 |
| Lots value | Not specified |
| Awards value | £33,552 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | NEWCASTLE UNIVERSITY |
| Locality | NEWCASTLE UPON TYNE |
| Post town | Newcastle upon Tyne |
| Postcode | NE1 7RU |
| Country | England |
| ITL 1 | TLC North East (England) |
| ITL 2 | TLC4 Northumberland, Durham and Tyne & Wear |
| ITL 3 | TLC43 Tyneside |
| Local authority | Newcastle upon Tyne |
| Electoral ward | Monument |
| Westminster constituency | Newcastle upon Tyne Central and West |
| Delivery location | TLC North East (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | THE WORKS ADVERTISING & DESIGN |

## CPV Codes

### Divisions

- 48 - Software package and information systems
- 72 - IT services: consulting, software development, Internet and support
- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 48480000 - Sales, marketing and business intelligence software package
- 48481000 - Sales or marketing software package
- 72210000 - Programming services of packaged software products
- 72212480 - Sales, marketing and business intelligence software development services
- 72212481 - Sales or marketing software development services
- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security
- 79342000 - Marketing services
- 79413000 - Marketing management consultancy services

## Release History

- 30 Jun 2021 at 09:55 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/c9f7f758-c021-4da2-843c-a856e0e4a585

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/c9f7f758-c021-4da2-843c-a856e0e4a585
  30th June 2021 - Awarded contract notice on Contracts Finder

## Provenance

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