---
title: "Behaviour Change Marketing and Communications Framework"
ocid: "ocds-b5fd17-7a393776-71fe-4f60-bcad-efcf2ecd83ba"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-7a393776-71fe-4f60-bcad-efcf2ecd83ba"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-7a393776-71fe-4f60-bcad-efcf2ecd83ba.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-7a393776-71fe-4f60-bcad-efcf2ecd83ba.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "WASTE & RESOURCES ACTION PROGRAMME"
published: "2017-05-11"
---

# Behaviour Change Marketing and Communications Framework

Buyer: WASTE & RESOURCES ACTION PROGRAMME  
Current stage: Award  
OCID: ocds-b5fd17-7a393776-71fe-4f60-bcad-efcf2ecd83ba

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-7a393776-71fe-4f60-bcad-efcf2ecd83ba)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-7a393776-71fe-4f60-bcad-efcf2ecd83ba.json)

## Summary

The Waste & Resources Action Programme has established a new tender titled "Behaviour Change Marketing and Communications Framework" aimed at enhancing communication efficiency and quality. This procurement process is categorised under advertising and marketing services (CPV 79340000) and operates through a selective procurement method under a restricted procedure. The tender period concluded on 30 March 2017, with the contract period running from 1 April 2017 to 31 March 2021. The total contract value is £5 million, and it serves a wide delivery area including the UK and British Overseas Territories.

This tender presents significant opportunities for marketing and communication agencies, particularly those with expertise in behaviour change initiatives. Small and medium-sized enterprises, as well as voluntary, community, and social enterprises, are well-positioned to compete for this contract, which is designed to build a core supply base able to engage in both long-term and project-specific delivery. Agencies that can demonstrate their ability to fulfil the technical and consumer campaign requirements will find this a promising avenue for growth and engagement in the public sector.

## Notice

WRAP has established a new framework for behaviour change and communications. The objective is to increase efficiency and improve quality of its communication outputs by establishing a core supply base of marketing and communication agencies that can support delivery of its technical and consumer campaign communication requirements either on a long term or project by project basis.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/3e03bea0-d516-41d8-b73f-599a7858e270 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | SME, VCSE |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 11 May 2017 |
| Submission deadline | 30 Mar 2017 |
| Future notice date | Not specified |
| Award date | 29 Mar 2017 |
| Contract period | 31 Mar 2017 - 31 Mar 2021 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £5,000,000 |
| Lots value | Not specified |
| Awards value | £5,000,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | WASTE & RESOURCES ACTION PROGRAMME |
| Locality | BANBURY |
| Post town | Oxford |
| Postcode | OX16 5BH |
| Country | England |
| ITL 1 | TLJ South East (England) |
| ITL 2 | TLJ1 Berkshire, Buckinghamshire and Oxfordshire |
| ITL 3 | TLJ14 Oxfordshire CC |
| Local authority | Cherwell |
| Electoral ward | Banbury Cross and Neithrop |
| Westminster constituency | Banbury |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 8 |
| Supplier names | ELEVEN MARKETING & COMMUNICATIONS; IE DESIGN CONSULTANCY; KINDRED AGENCY; OGILVY & MATHER GROUP (HOLDINGS; RADLEY YELDAR; RED STONE DESIGN; SMITH CREATIVE COMMUNICATIONS; YES DIRECT MARKETING |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 11 May 2017 at 07:21 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/3e03bea0-d516-41d8-b73f-599a7858e270

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/3e03bea0-d516-41d8-b73f-599a7858e270
  11th May 2017 - Awarded contract notice on Contracts Finder
- https://www.delta-esourcing.com/delta/respondToList.html?noticeId=254840662
  Please follow this link to view the notice.

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-7a393776-71fe-4f60-bcad-efcf2ecd83ba. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-7a393776-71fe-4f60-bcad-efcf2ecd83ba.json.