---
title: "Final Nudge Evaluation Support"
ocid: "ocds-b5fd17-81750646-ed48-48bf-aa7c-fdf48483cef6"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-81750646-ed48-48bf-aa7c-fdf48483cef6"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-81750646-ed48-48bf-aa7c-fdf48483cef6.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-81750646-ed48-48bf-aa7c-fdf48483cef6.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "MONEY ADVICE SERVICE"
published: "2019-06-03"
---

# Final Nudge Evaluation Support

Buyer: MONEY ADVICE SERVICE  
Current stage: Award  
OCID: ocds-b5fd17-81750646-ed48-48bf-aa7c-fdf48483cef6

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## Summary

The procurement process is overseen by the Money Advice Service, which is looking for a supplier to provide support for the "Final Nudge Evaluation Support" project. This initiative falls within the research services category, specifically focused on testing the final nudge process related to pensions guidance, as stipulated in the Financial Guidance and Claims Act 2018. The procurement method employed is a further competition via the Crown Commercial Service Behavioural Insights framework, with a contract value of £200,000. The contract period began on 20th May 2019 and will conclude on 31st March 2020. The tender's deadline for submissions was 12th April 2019, taking place in London, United Kingdom.

This contract presents valuable opportunities for businesses specialising in research services, particularly those with experience in behavioural insights and evaluation processes. Small and medium-sized enterprises (SMEs) are encouraged to participate, tapping into the significant market potential within the public sector's advisory services for pensions. Businesses with expertise in providing analytical support and innovative testing methods will find themselves well-positioned to compete for such tenders, hence fostering growth and expanding their service offerings within government projects.

## Notice

Sections 18 and 19 of the Financial Guidance and Claims Act 2018 set out a requirement for a stronger final nudge towards pensions guidance at the point when a consumer applies to access or transfer their pension savings, so as to make receiving Pension guidance from the Money and Pensions Service (MaPS) the default position. The Act provides a framework with the details of this 'final nudge' left to be worked out. As a result, MaPS is running a project to explore and test different approaches to conducting the final nudge process. The results of this testing will provide an evidence base to assist the FCA and DWP in making rules and regulations. This contract is for a supplier to provide support for this testing and evaluation process.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/170b3d6b-83c4-457e-b52e-9738a999a1e0 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Not Specified |
| Procurement method details | Other - Further Competition via the Crown Commercial Service Behavioural Insights framework (RM6004) |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 3 Jun 2019 |
| Submission deadline | 12 Apr 2019 |
| Future notice date | Not specified |
| Award date | 5 May 2019 |
| Contract period | 19 May 2019 - 31 Mar 2020 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £200,000 |
| Lots value | Not specified |
| Awards value | £200,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | MONEY ADVICE SERVICE |
| Locality | LONDON |
| Post town | Central London |
| Postcode | EC1N 2TD |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI36 Camden |
| Local authority | Camden |
| Electoral ward | Holborn & Covent Garden |
| Westminster constituency | Holborn and St Pancras |
| Delivery location | TLI London |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | BEHAVIOURAL INSIGHTS |

## CPV Codes

### Divisions

- 73 - Research and development services and related consultancy services

### Codes

- 73110000 - Research services

## Release History

- 3 Jun 2019 at 13:34 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/170b3d6b-83c4-457e-b52e-9738a999a1e0

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/170b3d6b-83c4-457e-b52e-9738a999a1e0
  3rd June 2019 - Awarded contract notice on Contracts Finder

## Notice URLs

- http://moneyandpensionsservice.org.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-81750646-ed48-48bf-aa7c-fdf48483cef6. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-81750646-ed48-48bf-aa7c-fdf48483cef6.json.