---
title: "Digital Marketing"
ocid: "ocds-b5fd17-82b40d51-eb44-46df-b27f-5d192735a6fb"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-82b40d51-eb44-46df-b27f-5d192735a6fb"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-82b40d51-eb44-46df-b27f-5d192735a6fb.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-82b40d51-eb44-46df-b27f-5d192735a6fb.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "YORK ST JOHN UNIVERSITY"
published: "2018-09-03"
---

# Digital Marketing

Buyer: YORK ST JOHN UNIVERSITY  
Current stage: Award  
OCID: ocds-b5fd17-82b40d51-eb44-46df-b27f-5d192735a6fb

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-82b40d51-eb44-46df-b27f-5d192735a6fb)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-82b40d51-eb44-46df-b27f-5d192735a6fb.json)

## Summary

The procurement process involves York St John University seeking to appoint a digital marketing agency through an open tendering method. The contract, valued at £320,000, is aimed at enhancing the university's marketing for its undergraduate recruitment. This contract was awarded on 22 August 2018, with the contract period set to commence from 1 September 2018 and concluding on 31 August 2020. The primary focus is on delivering advertising campaigns that drive engagement for Open Days and student applications, with the services required in the Yorkshire and the Humber region of the United Kingdom.

This opportunity is particularly well-suited for businesses specialising in digital marketing services, especially those capable of managing comprehensive, event-driven advertising campaigns. Small and medium enterprises (SMEs) and voluntary, community, and social enterprises (VCSEs) are encouraged to explore such tenders, which can foster growth by enabling them to establish long-term partnerships with educational institutions while diversifying their service offerings in the marketing sector.

## Notice

The University is seeking to appoint a suitably qualified agency to undertake the provision of effective digital marketing services. The agency will be required to deliver a cycle of advertising campaigns based on an event-led strategy. The primary goals of these campaigns will be to drive bookings to Open Days and to drive applications at key points in the academic cycle. These are the main activities around which we have promoted the institution. We are seeking a more clearly defined, contracted and time-specific partnership with a digital agency: one that first and foremost continues to enhance our approach to digital marketing for conventional undergraduate student recruitment, but can also support us to use digital advertising creatively and effectively as we grow and diversify.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/af0ee697-f9c7-4a27-8954-1ce39d17a1d8 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME, VCSE |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 3 Sep 2018 |
| Submission deadline | 22 Aug 2018 |
| Future notice date | Not specified |
| Award date | 21 Aug 2018 |
| Contract period | 31 Aug 2018 - 31 Aug 2020 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £320,000 |
| Lots value | Not specified |
| Awards value | £320,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | YORK ST JOHN UNIVERSITY |
| Locality | YORK |
| Post town | York |
| Postcode | YO31 7EX |
| Country | England |
| ITL 1 | TLE Yorkshire and The Humber |
| ITL 2 | TLE2 North Yorkshire |
| ITL 3 | TLE21 York |
| Local authority | York |
| Electoral ward | Guildhall |
| Westminster constituency | York Central |
| Delivery location | TLE Yorkshire and The Humber |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | NATIVES ONLINE |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79342000 - Marketing services

## Release History

- 3 Sep 2018 at 09:20 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/af0ee697-f9c7-4a27-8954-1ce39d17a1d8

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/af0ee697-f9c7-4a27-8954-1ce39d17a1d8
  3rd September 2018 - Awarded contract notice on Contracts Finder
- https://www.delta-esourcing.com/delta/respondToList.html?noticeId=342625469
  Please follow this link to view the notice.

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-82b40d51-eb44-46df-b27f-5d192735a6fb. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-82b40d51-eb44-46df-b27f-5d192735a6fb.json.