---
title: "Web Analytics (Google Analytics 360 Premium)"
ocid: "ocds-b5fd17-82e42f1d-cefd-42a3-9a78-1e14c38d0400"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-82e42f1d-cefd-42a3-9a78-1e14c38d0400"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-82e42f1d-cefd-42a3-9a78-1e14c38d0400.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-82e42f1d-cefd-42a3-9a78-1e14c38d0400.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "DVLA - DRIVER & VEHICLE LICENSING AGENCY"
published: "2021-10-28"
---

# Web Analytics (Google Analytics 360 Premium)

Buyer: DVLA - DRIVER & VEHICLE LICENSING AGENCY  
Current stage: Award  
OCID: ocds-b5fd17-82e42f1d-cefd-42a3-9a78-1e14c38d0400

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-82e42f1d-cefd-42a3-9a78-1e14c38d0400)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-82e42f1d-cefd-42a3-9a78-1e14c38d0400.json)

## Summary

The procurement process for the "Web Analytics (Google Analytics 360 Premium)" contract has been completed by the DVLA - Driver & Vehicle Licensing Agency, which is based in London, England. This procurement falls within the software package and information systems industry category, with a total contract value of £98,566. The contract period commenced on 1st October 2021 and will continue until 30th September 2022. The procurement method used was selective, carried out as a call-off from a framework agreement, with the tender period ending on 1st October 2021.

This tender presents a significant opportunity for businesses specialising in software development and IT consultancy, particularly those proficient in analytics platforms. Companies that can offer advanced software solutions, particularly those familiar with Google Analytics and related technologies, would be well-positioned to compete for similar contracts. Engaging in such opportunities can help these businesses expand their client base and grow their presence in the public sector.

## Notice

Web Analytics (Google Analytics 360 Premium)

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/d0eb787d-4f2e-439c-bb3e-4d1a208de328 |
| Notice type | Award Notice |
| Procurement type | Framework |
| Procurement category | Not specified |
| Procurement method | Selective |
| Procurement method details | Call-off from a framework agreement |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 28 Oct 2021 |
| Submission deadline | 30 Sep 2021 |
| Future notice date | Not specified |
| Award date | 30 Sep 2021 |
| Contract period | 30 Sep 2021 - 30 Sep 2022 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £98,566 |
| Lots value | Not specified |
| Awards value | £98,566 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | DVLA - DRIVER & VEHICLE LICENSING AGENCY |
| Locality | LONDON |
| Post town | East London |
| Postcode | E1W 1UN |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI4 Inner London - East |
| ITL 3 | TLI42 Tower Hamlets |
| Local authority | Tower Hamlets |
| Electoral ward | St Katharine's & Wapping |
| Westminster constituency | Poplar and Limehouse |
| Delivery location | TLL Wales |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | MERKLE UK THREE |

## CPV Codes

### Divisions

- 48 - Software package and information systems

### Codes

- 48000000 - Software package and information systems

## Release History

- 28 Oct 2021 at 13:22 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/d0eb787d-4f2e-439c-bb3e-4d1a208de328

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/d0eb787d-4f2e-439c-bb3e-4d1a208de328
  28th October 2021 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-82e42f1d-cefd-42a3-9a78-1e14c38d0400. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-82e42f1d-cefd-42a3-9a78-1e14c38d0400.json.