---
title: "Customer Lab Research Recruitment Contract"
ocid: "ocds-b5fd17-8423930b-0667-44e7-93fb-eb8303f25033"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-8423930b-0667-44e7-93fb-eb8303f25033"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-8423930b-0667-44e7-93fb-eb8303f25033.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-8423930b-0667-44e7-93fb-eb8303f25033.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "H M REVENUE & CUSTOMS"
published: "2025-07-11"
---

# Customer Lab Research Recruitment Contract

Buyer: H M REVENUE & CUSTOMS  
Current stage: Award  
OCID: ocds-b5fd17-8423930b-0667-44e7-93fb-eb8303f25033

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-8423930b-0667-44e7-93fb-eb8303f25033)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-8423930b-0667-44e7-93fb-eb8303f25033.json)

## Summary

The procurement process was initiated by HM Revenue & Customs (HMRC) for the "Customer Lab Research Recruitment Contract," with a focus on research services and market research under the CPV codes 73110000 and 79310000, respectively. The contract, valued at £375,000, was awarded to People for Research Ltd, with the contract active from 9th July 2025 to 9th July 2027. The procurement method was selective, specifically a call-off from a dynamic purchasing system. The primary location for delivery is within the United Kingdom, particularly England, reflecting HMRC's efforts to become more customer-centric through enhanced customer insights.

This tender presents opportunities for companies involved in research services, especially those with expertise in market research and participant recruitment. It is particularly suitable for small and medium-sized enterprises (SMEs), which aligns with HMRC's suitability criteria favouring this scale of business. Businesses with experience in collaborating with government agencies, and those capable of providing specialised recruitment for qualitative research, would find this contract an advantageous opportunity to expand their portfolio and enhance their visibility in the public sector.

## Notice

HM Revenue & Customs (HMRC) is undergoing a transformation to become a more customer-centric organisation. To support this goal, HMRC has established a Customer Lab to better understand customer experiences across their end-to-end Journey with HMRC services. This contract is for the provision of participant recruitment services to support the Customer Lab. The appointed supplier will be responsible for recruiting individuals to take part in qualitive research and insight sessions conducted by HMRC's internal research team. Sessions are expected to involve small-to-medium sample sizes, typically between 30 -60 participants per project.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/7d67641b-449d-4465-bb53-8580ef4be5fb |
| Notice type | Award Notice |
| Procurement type | Dynamic |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a dynamic purchasing system |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 11 Jul 2025 |
| Submission deadline | 30 May 2025 |
| Future notice date | Not specified |
| Award date | 8 Jul 2025 |
| Contract period | 8 Jul 2025 - 9 Jul 2027 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £375,000 |
| Lots value | Not specified |
| Awards value | £375,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | H M REVENUE & CUSTOMS |
| Locality | MANCHESTER |
| Post town | Manchester |
| Postcode | M3 5BJ |
| Country | England |
| ITL 1 | TLD North West (England) |
| ITL 2 | TLD3 Greater Manchester |
| ITL 3 | TLD34 Greater Manchester South West |
| Local authority | Salford |
| Electoral ward | Blackfriars & Trinity |
| Westminster constituency | Salford |
| Delivery location | TLC North East (England), TLD North West (England), TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLJ South East (England), TLK South West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | PEOPLE FOR RESEARCH |

## CPV Codes

### Divisions

- 73 - Research and development services and related consultancy services
- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 73110000 - Research services
- 79310000 - Market research services

## Release History

- 11 Jul 2025 at 08:59 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/7d67641b-449d-4465-bb53-8580ef4be5fb

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/7d67641b-449d-4465-bb53-8580ef4be5fb
  11th July 2025 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-8423930b-0667-44e7-93fb-eb8303f25033. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-8423930b-0667-44e7-93fb-eb8303f25033.json.
