--- title: "CA18366 - Request for Tender - Brand, Media and Communications Engagement Strategy" ocid: "ocds-b5fd17-862c68fc-b3c3-4891-9ffd-c32ad64b67c0" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-862c68fc-b3c3-4891-9ffd-c32ad64b67c0" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-862c68fc-b3c3-4891-9ffd-c32ad64b67c0.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-862c68fc-b3c3-4891-9ffd-c32ad64b67c0.json" source: "Contracts Finder" current_stage: "Tender" buyer: "PKAT" published: "2026-08-20" --- # CA18366 - Request for Tender - Brand, Media and Communications Engagement Strategy Buyer: PKAT Current stage: Tender OCID: ocds-b5fd17-862c68fc-b3c3-4891-9ffd-c32ad64b67c0 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-862c68fc-b3c3-4891-9ffd-c32ad64b67c0) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-862c68fc-b3c3-4891-9ffd-c32ad64b67c0.json) ## Summary PKAT, trading in this opportunity as Keys Academies, is seeking a marketing and communications consultancy to develop and deliver a bespoke brand, media and communications engagement strategy. The work will support the formation and launch of Deacon Keys Academies, helping communicate its vision, values, strengths and benefits clearly and consistently. The strategy is intended for both internal and external stakeholders, so the requirement covers brand development, media engagement and wider communications planning and delivery rather than a single advertising campaign. The service is classified as marketing management consultancy, with related marketing, advertising and education service elements. Delivery is associated with Peterborough and the United Kingdom, with the requirement also describing a wider stakeholder reach. The procurement reached tender: the buyer invited offers through an open procedure. Tenderers were required to submit their offers by 15 September 2026 at 12:00. The contract period is 11 November 2026 to 28 February 2027, covering preparation, the scheduled January 2027 launch and immediate post-launch delivery. The opportunity is a services contract and is identified as suitable for small and medium-sized enterprises. It is not divided into lots. The requirement concerns one integrated brand, media and communications engagement strategy for Deacon Keys Academies. The tender invitation describes a bespoke development and delivery commission, with the successful provider supporting formation and launch communications across internal and external audiences. This opportunity suits an established marketing, branding, media or communications consultancy with demonstrable experience developing and delivering engagement strategies. Strong candidates are likely to combine strategic brand development with practical communications delivery, including shaping messages for different stakeholder groups and maintaining consistency across internal and external channels. The work calls for organisations experienced in supporting a significant organisational formation and public-facing launch, rather than suppliers offering only a narrow advertising or design service. It may be suitable for an SME able to provide the required strategic and delivery capability directly, or through an appropriately managed specialist team. Relevant experience in education, academy groups, stakeholder engagement, media relations or organisational launches would align closely with the stated requirement. ## Notice Keys Academies invites suitably experienced organisations to tender for the development and delivery of a bespoke brand, media and communications engagement strategy. The successful provider will support the formation and launch of Deacon Keys Academies, scheduled for January 2027, ensuring that its vision, values, strengths and benefits are communicated clearly and consistently to internal and external stakeholders. To access this competition: Registered: Login to https://suppliers.multiquote.com and view the opportunity CA18366. Not registered: Visit https://suppliers.multiquote.com then register and quote CA18366 as the reason for registration. Any queries please contact MultiQuote on 020 3920 8054. ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/9e6075b9-419a-4770-a98e-05fa579ca43d | | Notice type | Tender Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Open | | Procurement method details | Open procedure | | Tender suitability | SME | | Awardee scale | Not specified | | All stages | Tender | ## Dates | Field | Value | | --- | --- | | Publication date | 20 Aug 2026 | | Submission deadline | 15 Sep 2026 | | Future notice date | Not specified | | Award date | Not specified | | Contract period | 11 Nov 2026 - 28 Feb 2027 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | Not specified | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Active | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | PKAT | | Locality | PETERBOROUGH | | Postcode area | Peterborough | | Postcode | PE3 9PN | | Country | England | | ITL 1 | TLH East (England) | | ITL 2 | TLH4 Cambridgeshire and Peterborough | | ITL 3 | TLH41 Peterborough | | Local authority | Peterborough | | Electoral ward | Ravensthorpe | | Westminster constituency | Peterborough | | Delivery location | Not specified | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security - 80 - Education and training services ### Codes - 79340000 - Advertising and marketing services - 79342000 - Marketing services - 79413000 - Marketing management consultancy services - 80000000 - Education and training services ## Release History - 20 Aug 2026 at 12:45 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/9e6075b9-419a-4770-a98e-05fa579ca43d ## Documents - https://www.contractsfinder.service.gov.uk/Notice/9e6075b9-419a-4770-a98e-05fa579ca43d 20th August 2026 - Opportunity notice on Contracts Finder ## Notice URLs - https://suppliers.multiquote.com ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-862c68fc-b3c3-4891-9ffd-c32ad64b67c0. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-862c68fc-b3c3-4891-9ffd-c32ad64b67c0.json.