--- title: "Request for Information- Use of Data for Persona-Based Analysis of Transport Behaviour" ocid: "ocds-b5fd17-86cc24cb-cd29-4eba-8511-f16dbbe1c236" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-86cc24cb-cd29-4eba-8511-f16dbbe1c236" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-86cc24cb-cd29-4eba-8511-f16dbbe1c236.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-86cc24cb-cd29-4eba-8511-f16dbbe1c236.json" source: "Contracts Finder" current_stage: "Planning" buyer: "DFTC - DEPARTMENT FOR TRANSPORT" published: "2023-08-18" --- # Request for Information- Use of Data for Persona-Based Analysis of Transport Behaviour Buyer: DFTC - DEPARTMENT FOR TRANSPORT Current stage: Planning OCID: ocds-b5fd17-86cc24cb-cd29-4eba-8511-f16dbbe1c236 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-86cc24cb-cd29-4eba-8511-f16dbbe1c236) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-86cc24cb-cd29-4eba-8511-f16dbbe1c236.json) ## Summary The Department for Transport (DfT) has initiated a tender titled "Request for Information- Use of Data for Persona-Based Analysis of Transport Behaviour" in the planning stage. The procurement process involves exploring the feasibility of using new data sources from mobile devices to evaluate policy impacts on demographics. The engagement end date for this project is set for 1st September 2023. This tender presents an opportunity for businesses in the feasibility study industry, focusing on data analysis and survey methodologies. Small and medium enterprises (SMEs) and voluntary, community, and social enterprise (VCSE) organisations are well-suited to compete. Businesses should register on the Department for Transport e-sourcing portal to access all relevant information and submit responses by the specified deadline for consideration. ## Notice Full information regarding this Request for Information can be accessed on our e-sourcing portal using the following link https://dft.app.jaggaer.com/go/74917045018A0844414A or by searching pqq_351 - Request for Information- Use of Data for Persona-Based Analysis of Transport Behaviour within the portal. If you are not already registered on the Department for Transport e-sourcing portal you can register here https://dft.app.jaggaer.com/web/login.html We ask that all responses to this Request for Information exercise are submitted on the e-sourcing portal by 01/09. The aim of this project will be to explore the feasibility of using new and novel data sources, gathered through mobile devices, to enable DfT to better evaluate the impact policies and/or events have on different demographics. It is also expected to produce new open data sets and analytical tools. DfT wishes to explore two ways to achieve this, both through mobile phone derived data: through a Mobile Network Operator (MNO) data analysis, and/or through specific in-phone survey apps. It is currently unclear which, if either, of these approaches can provide a reliable solution to quantifying the behaviour of different personas through time. DfT would like to commission a feasibility study to establish whether either approach is feasible and the relative strengths of each data set. The Department envisages the requirement would include the following two Work Packages: Work Package 1: MNO Data The activity proposed is likely to comprise the following steps: 1. Conduct a feasibility study to investigate the practicality of mapping between the DfT personas and MNO data (provided by the supplier), identifying any gaps. 2. Conduct an analysis on each of the 9 segments' distribution across the whole or part of the UK, and construct an activity-based transport diary; and compare findings of the above study and analysis to the National Travel Survey, to understand any deviations and potential overlap. Evidence the ability of any further insights, especially regarding the department's strategic aims 3. Develop a Proof-of-Concept tool capable of tracking the changes of behaviour of personas over time, or before and after events/policies; and trial the tool to provide regional insights to a recent policy or crisis Work Package 2: Survey App Data The activity proposed is likely to comprise the three steps as specified above regarding the MNO data, as well as recruitment of survey participants, data gathering and handling. The supplier might use an existing participant sample pull but will need to justify its appropriateness. A set of questions will need to be asked to each survey participant in order for them to be allocated to the 9 segments ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/e63b0500-0a2c-4fc0-bb7f-93c12e98691d | | Notice type | Market Engagement Notice | | Procurement type | Standard | | Procurement category | Not specified | | Procurement method | Not Specified | | Procurement method details | Not specified | | Tender suitability | SME, VCSE | | Awardee scale | Not specified | | All stages | Planning | ## Dates | Field | Value | | --- | --- | | Publication date | 18 Aug 2023 | | Submission deadline | Not specified | | Future notice date | 1 Sep 2023 | | Award date | Not specified | | Contract period | Not specified | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | Not specified | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Planning | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | DFTC - DEPARTMENT FOR TRANSPORT | | Locality | LONDON | | Post town | South West London | | Postcode | SW1P 4DR | | Country | England | | ITL 1 | TLI London | | ITL 2 | TLI3 Inner London - West | | ITL 3 | TLI35 Westminster and City of London | | Local authority | Westminster | | Electoral ward | Vincent Square | | Westminster constituency | Cities of London and Westminster | | Delivery location | Not specified | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79314000 - Feasibility study ## Release History - 18 Aug 2023 at 11:10 - Planning - Market Engagement Notice - https://www.contractsfinder.service.gov.uk/Notice/e63b0500-0a2c-4fc0-bb7f-93c12e98691d ## Documents - https://www.contractsfinder.service.gov.uk/Notice/e63b0500-0a2c-4fc0-bb7f-93c12e98691d 18th August 2023 - Early engagement notice on Contracts Finder ## Notice URLs - https://dft.app.jaggaer.com/go/74917045018A0844414A - https://dft.app.jaggaer.com/web/login.html ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-86cc24cb-cd29-4eba-8511-f16dbbe1c236. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-86cc24cb-cd29-4eba-8511-f16dbbe1c236.json.