---
title: "Editorial Optimisation Tool"
ocid: "ocds-b5fd17-86d12ab5-3310-47cc-9b2f-950d73d422e6"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-86d12ab5-3310-47cc-9b2f-950d73d422e6"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-86d12ab5-3310-47cc-9b2f-950d73d422e6.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-86d12ab5-3310-47cc-9b2f-950d73d422e6.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "THE BRITISH BROADCASTING CORPORATION (BBC)"
published: "2024-10-10"
---

# Editorial Optimisation Tool

Buyer: THE BRITISH BROADCASTING CORPORATION (BBC)  
Current stage: Award  
OCID: ocds-b5fd17-86d12ab5-3310-47cc-9b2f-950d73d422e6

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-86d12ab5-3310-47cc-9b2f-950d73d422e6)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-86d12ab5-3310-47cc-9b2f-950d73d422e6.json)

## Summary

The British Broadcasting Corporation (BBC) has concluded an award for an Editorial Optimisation Tool under an open procedure. This procurement pertains to the IT services industry and is aimed at optimising audience metrics on BBC websites and mobile applications. The awarded procurement, valued at £2,750,000, starts from 1 October 2024 and extends until 30 September 2029, located in London, United Kingdom. The awarded supplier is Chartbeat Inc., with the notice of award published on 10 October 2024. The initial term of the contract is 2 years with a possibility of three 12-month extensions at the discretion of the BBC.

This procurement presents significant opportunities for businesses specialising in software development, consulting, and internet support services, particularly SMEs. It caters to a high-volume demand from the BBC, including 113 million page views and 16 million unique visitors per day. Being involved in this project promotes business growth through engagement in large-scale applications, enhancing technological portfolios, and establishing relationships with a prominent public service broadcaster. Businesses capable of providing scalable and efficient real-time monitoring and editorial optimisation solutions are well-suited to compete in such opportunities.

## Notice

The BBC requires a solution to provide an editorial optimisation tool. The tool must have real-time monitoring functionality and enable the BBC to optimise audience metrics by making editorial adaptations to page layout and content of BBC websites and mobile applications on iOS and Android, and to monitor the effects of such editorial adaptations. The Service must enable the BBC to send an unlimited page view volumes from any page delivered as responsive web (including hybrid/wrapped mobile applications), plus any BBC native apps. The BBC has a large volume demand for these services, for example processing daily volumes in the region of: 1) 113m page views 2) 16m unique visitors 3) 40m engagement minutes 4) 6,500 API calls a day Volumes are indicative due to the nature of the BBC's business and may be impacted by key events such as sporting events or major news stories. The BBC estimates there will be in the region of 1,000 users of the system. The contracts initial term is for a period of 2 years. The Contract may be extended at the BBC's discretion by up to 12 months on three (3) occasions.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/2f843ad0-5ea6-45a2-8dad-6c7410b3b415 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (above threshold) |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Tender, Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 10 Oct 2024 |
| Submission deadline | 31 Jan 2024 |
| Future notice date | Not specified |
| Award date | 25 Apr 2024 |
| Contract period | 30 Sep 2024 - 30 Sep 2029 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £2,750,000 |
| Lots value | Not specified |
| Awards value | £2,750,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | THE BRITISH BROADCASTING CORPORATION (BBC) |
| Locality | LONDON |
| Post town | West London |
| Postcode | W1A 1AA |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | West End |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | TLI London |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | CHARTBEAT |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support

### Codes

- 72000000 - IT services: consulting, software development, Internet and support

## Release History

- 10 Oct 2024 at 15:38 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/2f843ad0-5ea6-45a2-8dad-6c7410b3b415
- 13 Dec 2023 at 16:09 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/ebeb02af-f434-480d-bd79-c2f6c56e09ab

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/2f843ad0-5ea6-45a2-8dad-6c7410b3b415
  10th October 2024 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/ebeb02af-f434-480d-bd79-c2f6c56e09ab
  13th December 2023 - Opportunity notice on Contracts Finder
- https://bbc.bravosolution.co.uk/
  BBC eSourcing

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-86d12ab5-3310-47cc-9b2f-950d73d422e6. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-86d12ab5-3310-47cc-9b2f-950d73d422e6.json.