--- title: "Provision of Pan UK Integrated Comms - Public Relations (B2B, B2C) & Social Media Strategy/PRO/ OJEU/2020" ocid: "ocds-b5fd17-8884f1bf-9ca0-4ed9-b4ff-4ac73c9b50f5" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-8884f1bf-9ca0-4ed9-b4ff-4ac73c9b50f5" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-8884f1bf-9ca0-4ed9-b4ff-4ac73c9b50f5.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-8884f1bf-9ca0-4ed9-b4ff-4ac73c9b50f5.json" source: "Contracts Finder" current_stage: "Award" buyer: "OPEN UNIVERSITY(THE)" published: "2021-03-19" --- # Provision of Pan UK Integrated Comms - Public Relations (B2B, B2C) & Social Media Strategy/PRO/ OJEU/2020 Buyer: OPEN UNIVERSITY(THE) Current stage: Award OCID: ocds-b5fd17-8884f1bf-9ca0-4ed9-b4ff-4ac73c9b50f5 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-8884f1bf-9ca0-4ed9-b4ff-4ac73c9b50f5) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-8884f1bf-9ca0-4ed9-b4ff-4ac73c9b50f5.json) ## Summary The Open University is currently engaged in the provision of an integrated communications contract specifically for public relations and social media strategy. The contract, valued at £2,000,000, is categorised under public relations services and covers the entire UK, with the potential for future international expansion. This procurement process falls under the selective method, using a restricted procedure due to the contract exceeding the set financial threshold. The contract period is set to commence from 9th February 2021 and will last until 8th February 2025, with an option for extension. The initial tender period has closed, with the selection questionnaires due by 1st October 2020. This opportunity presents a significant avenue for business growth, particularly for agencies specialising in public relations, marketing communications, and social media strategy. Firms that excel in creative campaign delivery and have the capacity to engage with various media outlets across England, Scotland, Wales, and Northern Ireland would be well-positioned to compete. As the Open University seeks innovative partners capable of raising its profile in both business-to-business and consumer markets, small and medium-sized enterprises (SMEs) that can demonstrate flexibility and responsiveness to market trends will find this contract particularly appealing. ## Notice The Open University (OU) is seeking to appoint an integrated comms agency partner that can provide strategic leadership and delivery of pan UK OU marketing and comms strategy (B2B portfolio, media relations, consumer and social). The focus will be primarily on UK (England, Scotland, Wales and Northern Ireland) media outlets with the potential provision to expand reach internationally in the future. The Open University is looking for an agency partner capable of delivering fully integrated campaigns that focusses on raising the profile of The Open University in the B2B arena, National, Regional, Consumer and social environments. The Agency must be creative and have the ability to be responsive and flexible in raising the profile of the OU's strategic priorities. Address to express and interest and download tender documentation: https://in- tendhost.co.uk/openuniversity/ Closing date for completed selection questionnaires is Thursday 1st Oct 2020 at 12noon. This is a 2 year contract, with the option to extend for a further 2 x 12 months. ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/1519413b-9d49-460a-88b9-4a9ec737a610 | | Notice type | Award Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Selective | | Procurement method details | Restricted procedure (above threshold) | | Tender suitability | SME | | Awardee scale | SME | | All stages | Tender, Award | ## Dates | Field | Value | | --- | --- | | Publication date | 19 Mar 2021 | | Submission deadline | 1 Oct 2020 | | Future notice date | Not specified | | Award date | 9 Feb 2021 | | Contract period | 9 Feb 2021 - 8 Feb 2025 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | £2,000,000 | | Lots value | Not specified | | Awards value | £2,000,000 | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Complete | | Lots status | Not specified | | Awards status | Active | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | OPEN UNIVERSITY(THE) | | Locality | MILTON KEYNES | | Post town | Milton Keynes | | Postcode | MK7 6AA | | Country | England | | ITL 1 | TLJ South East (England) | | ITL 2 | TLJ1 Berkshire, Buckinghamshire and Oxfordshire | | ITL 3 | TLJ12 Milton Keynes | | Local authority | Milton Keynes | | Electoral ward | Monkston | | Westminster constituency | Milton Keynes Central | | Delivery location | Not specified | ## Supplier | Field | Value | | --- | --- | | Number of suppliers | 1 | | Supplier names | 23RED | ## CPV Codes ### Divisions - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 79416000 - Public relations services ## Release History - 19 Mar 2021 at 15:48 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/1519413b-9d49-460a-88b9-4a9ec737a610 - 1 Sep 2020 at 14:49 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/22747f90-ceb6-485e-bc8f-0c949a3cb883 ## Documents - https://www.contractsfinder.service.gov.uk/Notice/1519413b-9d49-460a-88b9-4a9ec737a610 19th March 2021 - Awarded contract notice on Contracts Finder - https://www.contractsfinder.service.gov.uk/Notice/22747f90-ceb6-485e-bc8f-0c949a3cb883 1st September 2020 - Opportunity notice on Contracts Finder ## Notice URLs - https://in- - https://in-tendhost.co.uk/openuniversity/aspx/Home ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-8884f1bf-9ca0-4ed9-b4ff-4ac73c9b50f5. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-8884f1bf-9ca0-4ed9-b4ff-4ac73c9b50f5.json.