---
title: "PAN2517 - Leicester Re-Opening Media Campaign and Collateral"
ocid: "ocds-b5fd17-892c28a0-eda7-4920-933a-7dde18cedfdf"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-892c28a0-eda7-4920-933a-7dde18cedfdf"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-892c28a0-eda7-4920-933a-7dde18cedfdf.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-892c28a0-eda7-4920-933a-7dde18cedfdf.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "LEICESTER CITY COUNCIL"
published: "2021-03-12"
---

# PAN2517 - Leicester Re-Opening Media Campaign and Collateral

Buyer: LEICESTER CITY COUNCIL  
Current stage: Tender  
OCID: ocds-b5fd17-892c28a0-eda7-4920-933a-7dde18cedfdf

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## Summary

The Leicester City Council is currently seeking proposals for the "PAN2517 - Leicester Re-Opening Media Campaign and Collateral" tender, classified under the category of research and development services related to marketing. The procurement process is in the Tender stage, with a submission deadline set for 12:00 noon on 26 March 2021. This campaign aims to promote the safe phased reopening of Leicester City Centre and its surrounding areas, focusing on engagement with local businesses, residents, and visitors. The contract, valued at £95,000, is anticipated to commence on 19 April 2021 and run until 30 June 2021, aligning with the European Regional Development Fund guidelines for the activities undertaken.

This opportunity is particularly relevant for creative design, marketing, and media buying agencies aiming to expand their client base by delivering a comprehensive marketing strategy. Businesses with expertise in both digital and traditional marketing methods will be well-positioned to provide the required services for this campaign. While small and medium-sized enterprises (SMEs) are encouraged to participate, it is essential for bidders to adhere strictly to ERDF requirements throughout the proposal process to ensure compliance with funding standards.

## Notice

Leicester City Council invites proposals from suitably qualified creative design, marketing and media buying agencies to develop a strategic marketing and media plan to cover a phased reopening campaign period. The campaign will be targeted to Leicester businesses, residents and visitors to communicate the safe phased reopening of Leicester City Centre and neighbourhoods within the boundary of Leicester. There are two Lots as follows: Lot 1 Digital Marketing Assets Commission; Lot 2 Traditional Marketing Assets Commission. The aim of this Programme is to create a comprehensive marketing and media plan to support the rollout of the creative brand campaign designed to support the phased safe reopening of different business sectors in the city centre and neighbourhood retail areas. The media plan needs to comprise both traditional and digital mediums to reach the different characteristics of the target audience over a defined period of time. Further information about the opportunity and the lotting can be found in the tender documentation. This is a one-off requirement. These activities are funded through the European Regional Development Fund (ERDF) Opening High Streets Safely and therefore all documents relating to this activity will have to adhere to our Funder's guidelines, including presentations on standard ERDF templates and using ERDF logos on any material such as hand-outs. Full details on ERDF are available at: https://www.gov.uk/government/publications/european-structural-and-investment-funds-programme-guidance. Submissions must be received via the EastMidsTenders portal: https://www.eastmidstenders.org/index.html. This should be returned by 12:00 noon on 26 March 2021 at the very latest.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/a734d2ba-964e-4e78-bf09-98b7db1b76f9 |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 12 Mar 2021 |
| Submission deadline | 26 Mar 2021 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 18 Apr 2021 - 30 Jun 2021 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £95,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | LEICESTER CITY COUNCIL |
| Locality | LEICESTER |
| Post town | Leicester |
| Postcode | LE1 1FZ |
| Country | England |
| ITL 1 | TLF East Midlands (England) |
| ITL 2 | TLF2 Leicestershire, Rutland and Northamptonshire |
| ITL 3 | TLF21 Leicester |
| Local authority | Leicester |
| Electoral ward | Castle |
| Westminster constituency | Leicester South |
| Delivery location | TLF East Midlands (England) |

## CPV Codes

### Divisions

- 73 - Research and development services and related consultancy services
- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 73000000 - Research and development services and related consultancy services
- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security

## Release History

- 12 Mar 2021 at 11:27 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/a734d2ba-964e-4e78-bf09-98b7db1b76f9
- 12 Mar 2021 at 10:18 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/6488e3e4-c098-440b-b36e-43252d60faf6

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/a734d2ba-964e-4e78-bf09-98b7db1b76f9
  12th March 2021 - Opportunity notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/6488e3e4-c098-440b-b36e-43252d60faf6
  12th March 2021 - Opportunity notice on Contracts Finder

## Notice URLs

- http://www.leicester.gov.uk
- https://www.eastmidstenders.org/index.html
- https://www.gov.uk/government/publications/european-structural-and-investment-funds-programme-guidance

## Provenance

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