---
title: "Increasing feedback through digitial advertising"
ocid: "ocds-b5fd17-8aec49dd-7491-4784-b623-037e0446a9e4"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-8aec49dd-7491-4784-b623-037e0446a9e4"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-8aec49dd-7491-4784-b623-037e0446a9e4.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-8aec49dd-7491-4784-b623-037e0446a9e4.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "CARE QUALITY COMMISSION"
published: "2026-04-14"
---

# Increasing feedback through digitial advertising

Buyer: CARE QUALITY COMMISSION  
Current stage: Award  
OCID: ocds-b5fd17-8aec49dd-7491-4784-b623-037e0446a9e4

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## Summary

The Care Quality Commission (CQC) has completed the award stage of its procurement process for the provision of digital advertising services aimed at increasing public feedback. The contract, valued at £232,800, was awarded on 8th April 2026 to Barley Communications Limited, an SME based in England. This award is part of a broader campaign for behaviour change during the 2026/27 business year. The procurement was conducted through the CCS Communications Marketplace Dynamic Purchasing System (DPS) following a selective call-off process. The contract period commenced on 1st April 2026 and may extend until 3rd March 2029. The focal industry category is advertising services, with specific emphasis on advertising and marketing.

This tender offers substantial opportunities for businesses specialising in digital marketing and advertising, particularly those capable of supporting behaviour change campaigns. SMEs are especially poised to benefit from such contracts, enhancing their reach and expertise in collaborating with public sector organisations like the CQC. Engaging in projects of this nature can streamline business growth by fostering partnerships, broadening service offerings, and increasing visibility in the public procurement sector. Businesses with adept capabilities in creative advertising methodologies and a presence in the UK market would be well-suited to compete for similar tenders.

## Notice

This is a Contract Award Notice. The Care Quality Commission (CQC) require DPS Call-Off contract to appoint a supplier that specialises in digital marketing to support our planned public behaviour change campaign work in the 2026/27 business year. This procurement was undertaken through the CCS Communications Marketplace DPS (RM6124) following the Further Competition process. The Contract is awarded for an initial period of 12 months with an option to extend for up to 24 months. Total Awarded Value is maximum of all charges including any optional contract extensions. Contract Reference: CQC EPS 117

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/a2678bce-6596-48fd-8ea7-edb118b75e20 |
| Notice type | Award Notice |
| Procurement type | Dynamic |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a dynamic purchasing system |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 14 Apr 2026 |
| Submission deadline | 23 Jan 2026 |
| Future notice date | Not specified |
| Award date | 7 Apr 2026 |
| Contract period | 31 Mar 2026 - 3 Mar 2029 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £232,800 |
| Lots value | Not specified |
| Awards value | £232,800 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | CARE QUALITY COMMISSION |
| Locality | NEWCASTLE UPON TYNE |
| Post town | Newcastle upon Tyne |
| Postcode | NE1 4PA |
| Country | England |
| ITL 1 | TLC North East (England) |
| ITL 2 | TLC4 Northumberland, Durham and Tyne & Wear |
| ITL 3 | TLC43 Tyneside |
| Local authority | Newcastle upon Tyne |
| Electoral ward | Monument |
| Westminster constituency | Newcastle upon Tyne Central and West |
| Delivery location | TLC North East (England), TLD North West (England), TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLJ South East (England), TLK South West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | BARLEY COMMUNICATIONS |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services
- 79341000 - Advertising services

## Release History

- 14 Apr 2026 at 11:10 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/a2678bce-6596-48fd-8ea7-edb118b75e20

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/a2678bce-6596-48fd-8ea7-edb118b75e20
  14th April 2026 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/2c4df061-72de-4368-a340-47f73c3655a6
  20260331 CQC EPS 117 BRM6124-Client-Letter-of-Appointment-DPS-Schedule-6 FINAL_Redacted

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-8aec49dd-7491-4784-b623-037e0446a9e4. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-8aec49dd-7491-4784-b623-037e0446a9e4.json.