---
title: "2021/228 - University Brand tender"
ocid: "ocds-b5fd17-8ec2eeb3-3f9e-40aa-afff-d1aaa58fba30"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-8ec2eeb3-3f9e-40aa-afff-d1aaa58fba30"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-8ec2eeb3-3f9e-40aa-afff-d1aaa58fba30.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-8ec2eeb3-3f9e-40aa-afff-d1aaa58fba30.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "UNIVERSITY OF LEEDS"
published: "2022-05-25"
---

# 2021/228 - University Brand tender

Buyer: UNIVERSITY OF LEEDS  
Current stage: Award  
OCID: ocds-b5fd17-8ec2eeb3-3f9e-40aa-afff-d1aaa58fba30

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-8ec2eeb3-3f9e-40aa-afff-d1aaa58fba30)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-8ec2eeb3-3f9e-40aa-afff-d1aaa58fba30.json)

## Summary

The University of Leeds is conducting a selective procurement process titled "2021/228 - University Brand tender" aimed at securing marketing services to develop a new brand proposition. The procurement is currently awarded, with a contract value of £200,000 GBP. The contract period runs from 16 March 2022 to 30 September 2023, and the services are to be delivered in Yorkshire and the Humber, United Kingdom. The tender period concluded on 14 March 2022, with OPX chosen as the supplier.

This tender presents significant opportunities for companies specialised in brand development and marketing services, particularly those with experience in complex organisational structures and stakeholder management. Agencies that can demonstrate strategic expertise in brand positioning and designing comprehensive brand guidelines would be well-positioned to engage with similar future tenders, thereby enhancing their business prospects within the public sector.

## Notice

We are looking for an agency partner to help create a new brand proposition. We are looking for an agency with (eg): Strategic expertise in brand development and positioning in a range of environments / industries; Experienced at building and uniting communities/teams across an organisation to get behind a common brand; Managed brand in complex organisations; Ability to design and execute new brand guidelines; Experienced at working within a system of complex stakeholders and building excellent working relations with senior leadership teams.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/0fc316af-a2eb-4282-b400-bcb1ba55246b |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Negotiated procedure |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 25 May 2022 |
| Submission deadline | 14 Mar 2022 |
| Future notice date | Not specified |
| Award date | 14 Mar 2022 |
| Contract period | 16 Mar 2022 - 30 Sep 2023 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £200,000 |
| Lots value | Not specified |
| Awards value | £200,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | UNIVERSITY OF LEEDS |
| Locality | LEEDS |
| Post town | Leeds |
| Postcode | LS2 9JZ |
| Country | England |
| ITL 1 | TLE Yorkshire and The Humber |
| ITL 2 | TLE4 West Yorkshire |
| ITL 3 | TLE42 Leeds |
| Local authority | Leeds |
| Electoral ward | Little London & Woodhouse |
| Westminster constituency | Leeds Central and Headingley |
| Delivery location | TLE Yorkshire and The Humber |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | OPX |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79342000 - Marketing services

## Release History

- 25 May 2022 at 17:00 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/0fc316af-a2eb-4282-b400-bcb1ba55246b

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/0fc316af-a2eb-4282-b400-bcb1ba55246b
  25th May 2022 - Awarded contract notice on Contracts Finder
- https://www.delta-esourcing.com/delta/respondToList.html?noticeId=676151779
  Please follow this link to view the notice.

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-8ec2eeb3-3f9e-40aa-afff-d1aaa58fba30. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-8ec2eeb3-3f9e-40aa-afff-d1aaa58fba30.json.