---
title: "Professional Targeted Marketing and Attraction Tool"
ocid: "ocds-b5fd17-8f4643cc-1a81-4961-bf8a-bc4917b5c910"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-8f4643cc-1a81-4961-bf8a-bc4917b5c910"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-8f4643cc-1a81-4961-bf8a-bc4917b5c910.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-8f4643cc-1a81-4961-bf8a-bc4917b5c910.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "CROWN COMMERCIAL SERVICE"
published: "2024-11-13"
---

# Professional Targeted Marketing and Attraction Tool

Buyer: CROWN COMMERCIAL SERVICE  
Current stage: Award  
OCID: ocds-b5fd17-8f4643cc-1a81-4961-bf8a-bc4917b5c910

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-8f4643cc-1a81-4961-bf8a-bc4917b5c910)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-8f4643cc-1a81-4961-bf8a-bc4917b5c910.json)

## Summary

The Crown Commercial Service (CCS) on behalf of the Cabinet Office has completed the procurement process for a "Professional Targeted Marketing and Attraction Tool" in the Information Technology Services industry. The contract, valued at £738,000, covers multiple regions across the United Kingdom, including the North East, North West, Midlands, London, South East, South West, and Wales. The procurement was conducted using a selective method via a call-off from a framework agreement. Key dates include the contract award on 7 November 2024 and the contract duration from 3 December 2024 to 2 December 2026.

This tender represents a significant opportunity for businesses specialising in IT services to expand their reach within the public sector. SMEs interested in providing targeted marketing and attraction solutions can particularly benefit, although the initially selected supplier is LinkedIn Ireland Unlimited Company. The contract's broad geographic scope and substantial value create potential for considerable business growth for companies capable of delivering sophisticated and effective IT marketing tools.

## Notice

Professional Targeted Marketing and Attraction Tool

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/b81daa49-a432-460a-ba2f-b816c193ba95 |
| Notice type | Award Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a framework agreement |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 13 Nov 2024 |
| Submission deadline | 5 Nov 2024 |
| Future notice date | Not specified |
| Award date | 7 Nov 2024 |
| Contract period | 3 Dec 2024 - 2 Dec 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £738,000 |
| Lots value | Not specified |
| Awards value | £738,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | CROWN COMMERCIAL SERVICE |
| Locality | LIVERPOOL |
| Post town | Liverpool |
| Postcode | L3 9PP |
| Country | England |
| ITL 1 | TLD North West (England) |
| ITL 2 | TLD7 Merseyside |
| ITL 3 | TLD72 Liverpool |
| Local authority | Liverpool |
| Electoral ward | City Centre North |
| Westminster constituency | Liverpool Riverside |
| Delivery location | TLC North East (England), TLD North West (England), TLE Yorkshire and The Humber, TLF East Midlands (England), TLG West Midlands (England), TLI London, TLJ South East (England), TLK South West (England), TLL Wales |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | LINKEDIN IRELAND |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support

### Codes

- 72222300 - Information technology services

## Release History

- 13 Nov 2024 at 15:00 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/b81daa49-a432-460a-ba2f-b816c193ba95

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/b81daa49-a432-460a-ba2f-b816c193ba95
  13th November 2024 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/c9c24a2c-6db5-4995-a854-dabe69e5949c

## Notice URLs

- https://www.gov.uk/government/organisations/crown-commercial-service

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-8f4643cc-1a81-4961-bf8a-bc4917b5c910. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-8f4643cc-1a81-4961-bf8a-bc4917b5c910.json.