---
title: "GB-Banbury: DIG023-001 WRAP Rebrand"
ocid: "ocds-b5fd17-9138700b-1736-4c1c-b926-196eb87d57e5"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-9138700b-1736-4c1c-b926-196eb87d57e5"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-9138700b-1736-4c1c-b926-196eb87d57e5.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-9138700b-1736-4c1c-b926-196eb87d57e5.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "WASTE & RESOURCES ACTION PROGRAMME"
published: "2024-01-09"
---

# GB-Banbury: DIG023-001 WRAP Rebrand

Buyer: WASTE & RESOURCES ACTION PROGRAMME  
Current stage: Tender  
OCID: ocds-b5fd17-9138700b-1736-4c1c-b926-196eb87d57e5

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## Summary

The Waste & Resources Action Programme has initiated a tender process titled "DIG023-001 WRAP Rebrand" in the industry category of Advertising and marketing services. This opportunity is based in Banbury, United Kingdom, with a contract value of £500,000. The tender is currently in the planning stage, with a tender period ending on 26th January 2024 and a contract period from 5th February 2024 to 28th June 2024.

This tender offers opportunities for small or medium enterprises (SMEs) looking to provide agency services for a global brand rebranding project. Businesses with experience in climate change mitigation and branding on a global scale would be well-suited to compete. Interested parties should focus on demonstrating expertise in technical reputation management, brand positioning, and global expansion strategies.

## Notice

We are seeking an agency partner to help us deliver a WRAP brand that truly reflects our experience, expertise and global ambition. Our chosen agency should care deeply about mitigating climate change and be willing to meet, challenge and exceed the brief. Based on stakeholder research, we know that to enable circular living on a global scale, we need a brand that positions us as: Less: UK local, quasi-government, passive, low-key, 'footnote in a report' More: global NGO, bold, ambitious, pro-active, impactful Whilst retaining: technical expertise, independent convening power, trust and credibility for delivering results. Acknowledging the above, our chosen agency partner will help us to navigate: Global expansion as we establish our presence in the Americas and Asia Pacific; A potential name alteration to reflect our global presence; Brand hierarchy and relationships between WRAP and its various sub-brands, campaigns and initiatives. Our visual and verbal language, to inform our overall; Brand personality. The crux of the challenge is retaining our 20+ years of technical reputation and credibility, with the need to become bolder and broader-reaching as an organisation. Additional information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement. For more information about this opportunity, please visit the Delta eSourcing portal at: https://www.delta-esourcing.com/respond/24755UP85C

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/b07768f4-0cc3-437a-821e-b857d054b33a |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 9 Jan 2024 |
| Submission deadline | 26 Jan 2024 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 5 Feb 2024 - 28 Jun 2024 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £500,000 |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | WASTE & RESOURCES ACTION PROGRAMME |
| Locality | BANBURY |
| Post town | Oxford |
| Postcode | OX16 5BH |
| Country | England |
| ITL 1 | TLJ South East (England) |
| ITL 2 | TLJ1 Berkshire, Buckinghamshire and Oxfordshire |
| ITL 3 | TLJ14 Oxfordshire CC |
| Local authority | Cherwell |
| Electoral ward | Banbury Cross and Neithrop |
| Westminster constituency | Banbury |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 9 Jan 2024 at 08:00 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/b07768f4-0cc3-437a-821e-b857d054b33a

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/b07768f4-0cc3-437a-821e-b857d054b33a
  9th January 2024 - Opportunity notice on Contracts Finder
- https://www.delta-esourcing.com/tenders/UK-GB-Banbury:-DIG023-001-WRAP-Rebrand/24755UP85C
  Please follow this link to view the notice.

## Notice URLs

- https://www.delta-esourcing.com/respond/24755UP85C

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-9138700b-1736-4c1c-b926-196eb87d57e5. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-9138700b-1736-4c1c-b926-196eb87d57e5.json.