---
title: "Shopping Decision Tree"
ocid: "ocds-b5fd17-91d0430d-4b3c-4cbd-ad4e-8feb1454f0ff"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-91d0430d-4b3c-4cbd-ad4e-8feb1454f0ff"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-91d0430d-4b3c-4cbd-ad4e-8feb1454f0ff.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-91d0430d-4b3c-4cbd-ad4e-8feb1454f0ff.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "DEPARTMENT FOR ENVIRONMENT, FOOD & RURAL AFFAIRS"
published: "2018-04-30"
---

# Shopping Decision Tree

Buyer: DEPARTMENT FOR ENVIRONMENT, FOOD & RURAL AFFAIRS  
Current stage: Award  
OCID: ocds-b5fd17-91d0430d-4b3c-4cbd-ad4e-8feb1454f0ff

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## Summary

The public procurement process involves the Department for Environment, Food & Rural Affairs, which has awarded a contract titled "Shopping Decision Tree" under the market research services category. This contract, initiated through a selective procurement method via a dynamic purchasing system, was awarded on 27th April 2018, with a total value of £48,800. The contract period commences on 30th April 2018 and runs until 10th August 2018. The delivery for this project is set to take place in the West Midlands region of the United Kingdom, and the tender closed on 20th April 2018.

This tender provides excellent business opportunities for companies specialising in market research services. Businesses that are well-suited to compete for such contracts include those offering innovative research methodologies or tools that can enhance decision-making processes for government departments. Given the recent award to Munro Market Research t/a Future Thinking, suppliers who can demonstrate expertise in delivering similar projects may find valuable prospects in future tenders within this sector.

## Notice

This is notification of award through the DPS Market Research framework.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/c1ba3bdb-0043-49e5-a7a3-27a2a6bdeeae |
| Notice type | Award Notice |
| Procurement type | Dynamic |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a dynamic purchasing system |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 30 Apr 2018 |
| Submission deadline | 20 Apr 2018 |
| Future notice date | Not specified |
| Award date | 26 Apr 2018 |
| Contract period | 29 Apr 2018 - 10 Aug 2018 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £48,800 |
| Lots value | Not specified |
| Awards value | £48,800 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | DEPARTMENT FOR ENVIRONMENT, FOOD & RURAL AFFAIRS |
| Locality | KENILWORTH |
| Post town | Coventry |
| Postcode | CV8 2TL |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG1 Herefordshire, Worcestershire and Warwickshire |
| ITL 3 | TLG13 Warwickshire CC |
| Local authority | Warwick |
| Electoral ward | Cubbington & Leek Wootton |
| Westminster constituency | Kenilworth and Southam |
| Delivery location | TLG West Midlands (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | MUNRO MARKET RESEARCH T/A FUTURE THINKING |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services

## Release History

- 30 Apr 2018 at 10:34 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/c1ba3bdb-0043-49e5-a7a3-27a2a6bdeeae

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/c1ba3bdb-0043-49e5-a7a3-27a2a6bdeeae
  30th April 2018 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-91d0430d-4b3c-4cbd-ad4e-8feb1454f0ff. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-91d0430d-4b3c-4cbd-ad4e-8feb1454f0ff.json.