--- title: "PQ0382 - Estate Agency Services for First Homes Allocation at Perry Barr Residential Scheme (PBRS)" ocid: "ocds-b5fd17-924994d3-b65c-49e4-8850-5c32fe2bf031" canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-924994d3-b65c-49e4-8850-5c32fe2bf031" markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-924994d3-b65c-49e4-8850-5c32fe2bf031.md" json_url: "https://d3tenders.com/contract/ocds-b5fd17-924994d3-b65c-49e4-8850-5c32fe2bf031.json" source: "Contracts Finder" current_stage: "Tender" buyer: "BIRMINGHAM CITY COUNCIL" published: "2022-10-18" --- # PQ0382 - Estate Agency Services for First Homes Allocation at Perry Barr Residential Scheme (PBRS) Buyer: BIRMINGHAM CITY COUNCIL Current stage: Tender OCID: ocds-b5fd17-924994d3-b65c-49e4-8850-5c32fe2bf031 [View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-924994d3-b65c-49e4-8850-5c32fe2bf031) [Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-924994d3-b65c-49e4-8850-5c32fe2bf031.json) ## Summary The Birmingham City Council has initiated a tender process for the provision of estate agency services to market 49 First Homes units at the Perry Barr Residential Scheme. This pilot initiative aims to sell these units by March 31, 2023. The successful provider will be responsible for preparing marketing strategies, issuing marketing collateral, negotiating sales prices, assessing buyer eligibility, and managing the sales process from reservation to completion. This opportunity is suitable for businesses in the real estate, marketing, and public relations sectors. Small and medium-sized enterprises (SMEs) would find this tender particularly appealing. The procurement method for this contract is categorised as 'services'. The contract period is set to begin on November 16, 2022, and end on March 31, 2023. Interested parties can access further details and apply through the Birmingham City Council's tender portal. ## Notice The Council requires a supplier for the provision of estate agency services to support the sales and marketing of 49. No. First Homes units at Plot 9 of the Perry Barr Residential Scheme (PBRS). First Homes is a government-backed scheme designed to help eligible first-time-buyers onto the property ladder, by offering homes at a discount of 30% compared to the market value. The discount will apply in perpetuity meaning that generations of new buyers and the local community will benefit from affordable housing. Further information is available on the dedicated weblink - https://www.gov.uk/first-homes-scheme The 49 First Homes residential units comprise a mixture of 1- and 2-bedroom apartments located in two of the four detached blocks of 213 no. apartments within Plot 9 - the First Homes units will be located on the 4th and 6th floor of these blocks overlooking the newly constructed public realm. The Plot will benefit from extensive communal areas and 19 no. dedicated courtyards car parking spaces (not offered for sale with the First Homes units). The balance of the units is proposed to be sold with the support of a development partner in 2023 in line with the completion of the public realm works and plot construction works. The sale of the First Homes units is a pilot initiative and is time-sensitive due to a requirement of the funding conditions for sale completion of units by Friday 31 March 2023. The successful provider will be required to deliver the services detailed in the attached contract and summarised as the service requirements below: o Prepare and issue a Marketing and PR strategy; o Review and preparation of marketing collateral to support sale process; o Provision of informal advice to support i) preparation of unrestricted pedestrian access into Plot 9; ii) potential for fit out of show home units; and iii) ground floor sales office (if applicable); o Marketing and advertising of proposed First Homes units for sale including the production of marketing material and all advertising; o Negotiation of the sales price from an Agreed Price List of target prices; o Assessment of buyer eligibility to the First Home units and certification and warranting of such eligibility to Birmingham City Council; o Support purchaser options with in-house mortgage and financial adviser services on basis that any lenders will be institutions authorised by the Financial Conduct Authority pursuant to the Financial Services and Markets Act 2000 and that the ability of eligible purchasers to consult an independent financial and/or legal adviser (sample application form attached); o Manage and update both the Buyer and Birmingham City Council from reservation through to sales completion; o Monitoring progress of the sale including population of First Homes documents where applicable, liaising with Birmingham City Council (and Avison Young as required); o Working with Birmingham City Council ... Additional information: If you are interested in tendering please click on the following link to access Birmingham City Council's tender Portal. Delivery Notes Birmingham Is a Recurrent Procurement Type? : No ## Key Details | Field | Value | | --- | --- | | Publication source | Contracts Finder | | Latest notice | https://www.contractsfinder.service.gov.uk/Notice/08442d90-cc9b-4dd3-861f-0ec30c3ceb7e | | Notice type | Tender Notice | | Procurement type | Standard | | Procurement category | Services | | Procurement method | Not Specified | | Procurement method details | Other - | | Tender suitability | SME | | Awardee scale | Not specified | | All stages | Tender | ## Dates | Field | Value | | --- | --- | | Publication date | 18 Oct 2022 | | Submission deadline | 4 Nov 2022 | | Future notice date | Not specified | | Award date | Not specified | | Contract period | 16 Nov 2022 - 31 Mar 2023 | | Recurrence | Not specified | ## Values | Field | Value | | --- | --- | | Tender value | Not specified | | Lots value | Not specified | | Awards value | Not specified | | Contracts value | Not specified | ## Status | Field | Value | | --- | --- | | Tender status | Active | | Lots status | Not specified | | Awards status | Not specified | | Contracts status | Not specified | ## Buyer | Field | Value | | --- | --- | | Main buyer | BIRMINGHAM CITY COUNCIL | | Locality | WEST MIDLANDS | | Post town | Birmingham | | Postcode | B4 7DJ | | Country | England | | ITL 1 | TLG West Midlands (England) | | ITL 2 | TLG3 West Midlands | | ITL 3 | TLG31 Birmingham | | Local authority | Birmingham | | Electoral ward | Newtown | | Westminster constituency | Birmingham Ladywood | | Delivery location | TLG West Midlands (England) | ## CPV Codes ### Divisions - 70 - Real estate services - 79 - Business services: law, marketing, consulting, recruitment, printing and security ### Codes - 70000000 - Real estate services - 70120000 - Buying and selling of real estate - 70123000 - Sale of real estate - 70123100 - Sale of residential real estate - 79340000 - Advertising and marketing services - 79342000 - Marketing services - 79413000 - Marketing management consultancy services - 79416000 - Public relations services - 79416100 - Public relations management services - 79416200 - Public relations consultancy services ## Release History - 18 Oct 2022 at 22:05 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/08442d90-cc9b-4dd3-861f-0ec30c3ceb7e ## Documents - https://www.contractsfinder.service.gov.uk/Notice/08442d90-cc9b-4dd3-861f-0ec30c3ceb7e 18th October 2022 - Opportunity notice on Contracts Finder - https://in-tendhost.co.uk/birminghamcc/aspx/ Additional information on how to apply for this contract ## Notice URLs - https://www.gov.uk/first-homes-scheme ## Provenance This Markdown file is an alternate public rendering of the D3 Tenders contract record. 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