---
title: "Partnership Marketing Agency"
ocid: "ocds-b5fd17-955bce6e-2e14-43d2-84f8-aa735ba2aa6d"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-955bce6e-2e14-43d2-84f8-aa735ba2aa6d"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-955bce6e-2e14-43d2-84f8-aa735ba2aa6d.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-955bce6e-2e14-43d2-84f8-aa735ba2aa6d.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "THE DEPARTMENT FOR TRANSPORT"
published: "2019-09-02"
---

# Partnership Marketing Agency

Buyer: THE DEPARTMENT FOR TRANSPORT  
Current stage: Award  
OCID: ocds-b5fd17-955bce6e-2e14-43d2-84f8-aa735ba2aa6d

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## Summary

The procurement process for a marketing partnership is being conducted by The Department for Transport in London, England. The contract, titled "Partnership Marketing Agency," involves the delivery of strategy development, partner activity implementation, and management of acquisition and retention programmes. This tender was completed on 30th July 2019, and the contract period runs from 1st August 2019 to 31st July 2022. The procurement method used is selective, implemented through a call-off from a framework agreement, with a total value of £4,950,000, classified under research and development services and related consultancy services.

This opportunity creates potential for businesses engaged in marketing and consultancy services, particularly those capable of managing comprehensive advertising campaigns and partner strategies. Companies with expertise in sponsorship management, public relations, and media relations would be particularly well-suited to compete. Engaging with this contract can facilitate business growth for firms looking to expand their portfolio in the public sector and build strategic partnerships within the transport industry.

## Notice

Marketing agency to deliver strategy development and implementation of partner activities, managing acquisition and retention programmes, working with media owners on content and programming, sponsorship, related PR activities and evaluation. Outline requirement attached.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/3e53cea3-2037-403d-867d-ae590db62d93 |
| Notice type | Award Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a framework agreement |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 2 Sep 2019 |
| Submission deadline | 20 Dec 2018 |
| Future notice date | Not specified |
| Award date | 29 Jul 2019 |
| Contract period | 31 Jul 2019 - 31 Jul 2022 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £4,950,000 |
| Lots value | Not specified |
| Awards value | £4,950,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | THE DEPARTMENT FOR TRANSPORT |
| Locality | LONDON |
| Post town | South West London |
| Postcode | SW1P 4DR |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | Vincent Square |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | TLJ South East (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | 23RED |

## CPV Codes

### Divisions

- 73 - Research and development services and related consultancy services

### Codes

- 73000000 - Research and development services and related consultancy services

## Release History

- 2 Sep 2019 at 14:46 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/3e53cea3-2037-403d-867d-ae590db62d93

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/3e53cea3-2037-403d-867d-ae590db62d93
  2nd September 2019 - Awarded contract notice on Contracts Finder
- https://www.contractsfinder.service.gov.uk/Notice/Attachment/33e85857-c2dd-4bd8-b60e-d287435009f0
  Award letter

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-955bce6e-2e14-43d2-84f8-aa735ba2aa6d. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-955bce6e-2e14-43d2-84f8-aa735ba2aa6d.json.