---
title: "PI1301736 - Google Analytics and Support Services"
ocid: "ocds-b5fd17-97c03ec1-f24d-42a5-bbd3-88a4f16dae7b"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-97c03ec1-f24d-42a5-bbd3-88a4f16dae7b"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-97c03ec1-f24d-42a5-bbd3-88a4f16dae7b.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-97c03ec1-f24d-42a5-bbd3-88a4f16dae7b.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "CORPORATE OFFICER OF THE HOUSE OF COMMONS"
published: "2025-07-07"
---

# PI1301736 - Google Analytics and Support Services

Buyer: CORPORATE OFFICER OF THE HOUSE OF COMMONS  
Current stage: Award  
OCID: ocds-b5fd17-97c03ec1-f24d-42a5-bbd3-88a4f16dae7b

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-97c03ec1-f24d-42a5-bbd3-88a4f16dae7b)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-97c03ec1-f24d-42a5-bbd3-88a4f16dae7b.json)

## Summary

The procurement process for the contract titled "PI1301736 - Google Analytics and Support Services" has been completed. This contract was a joint procurement by the Corporate Officer of the House of Commons and the Corporate Officer of the House of Lords. It falls under the industry category of Software-related services, with procurement conducted in the United Kingdom. The procurement method was selective, executed as a call-off from the G-Cloud 14 Framework agreement. The tender period concluded on 27th February 2025, and the contract commenced on 28th February 2025, running until 27th February 2027. The total contract value is £315,360, and it was awarded to MERKLE UK ONE LIMITED.

This tender presents substantial opportunities for firms specialising in software-related services, particularly those with expertise in Google Analytics and associated support services. The contract's substantial scope and budget, alongside the prestigious nature of working with the UK's legislative bodies, offer significant business growth potential. While this particular contract was not open to SMEs or VCSEs, large organisations with a proven track record in digital analytics solutions and the capacity to meet the specified requirements would have been well-positioned to benefit from such procurement opportunities.

## Notice

This contract is for Google Analytics 360 (Premium) including Support procured via the online catalogue on G-Cloud 14 Framework. Call-off Order awarded following the completion of a Longlist and shortlisting process. Please note this is a joint procurement with the Corporate Officer of the House of Commons and Corporate Officer of the House of Lords.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/830a9c26-eedd-4256-a198-a62d49a3ef92 |
| Notice type | Award Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a framework agreement |
| Tender suitability | Not specified |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 7 Jul 2025 |
| Submission deadline | 27 Feb 2025 |
| Future notice date | Not specified |
| Award date | 28 Feb 2025 |
| Contract period | 28 Feb 2025 - 27 Feb 2027 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £315,360 |
| Lots value | Not specified |
| Awards value | £315,360 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | CORPORATE OFFICER OF THE HOUSE OF COMMONS |
| Locality | LONDON |
| Post town | South West London |
| Postcode | SW1A 0AA |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | St James's |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | MERKLE UK ONE |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support

### Codes

- 72260000 - Software-related services

## Release History

- 7 Jul 2025 at 21:12 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/830a9c26-eedd-4256-a198-a62d49a3ef92

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/830a9c26-eedd-4256-a198-a62d49a3ef92
  7th July 2025 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-97c03ec1-f24d-42a5-bbd3-88a4f16dae7b. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-97c03ec1-f24d-42a5-bbd3-88a4f16dae7b.json.