---
title: "Student Recruitment Advertising and Media Buying"
ocid: "ocds-b5fd17-98e830f7-c233-44c3-877b-0d070efd21dc"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-98e830f7-c233-44c3-877b-0d070efd21dc"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-98e830f7-c233-44c3-877b-0d070efd21dc.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-98e830f7-c233-44c3-877b-0d070efd21dc.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "BIRKBECK COLLEGE"
published: "2023-09-22"
---

# Student Recruitment Advertising and Media Buying

Buyer: BIRKBECK COLLEGE  
Current stage: Award  
OCID: ocds-b5fd17-98e830f7-c233-44c3-877b-0d070efd21dc

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-98e830f7-c233-44c3-877b-0d070efd21dc)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-98e830f7-c233-44c3-877b-0d070efd21dc.json)

## Summary

The Birkbeck College has completed a procurement for Student Recruitment Advertising and Media Buying services. The tender, with ID "BBKP 23 23", had a value of £4,500,000 and was a selective procurement method conducted as a call-off from a framework agreement. The tender period ended on 4th July 2023, with the contract set to run from 2nd October 2023 to 1st October 2026. The award was granted to HUNTERLODGE GROUP LIMITED, with the contract now active.

This tender for Student Recruitment Advertising and Media Buying by Birkbeck College presents an opportunity for businesses in the advertising and marketing services sector. Small and medium-sized enterprises (SMEs) could benefit from competing for this contract. The focus is on developing creative and cost-effective student recruitment campaigns to enhance interest in studying at Birkbeck, University of London. The awarded contract aligns with the college's approach to partnership working with selected agencies.

## Notice

Birkbeck, University of London has appointed a sole full-service agency with which it can develop a partnership approach to running creative and cost-effective student recruitment campaigns that increase interest in studying at Birkbeck.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/f6e908a5-89ed-4250-9828-20429c8f7845 |
| Notice type | Award Notice |
| Procurement type | Framework |
| Procurement category | Services |
| Procurement method | Selective |
| Procurement method details | Call-off from a framework agreement |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 22 Sep 2023 |
| Submission deadline | 4 Jul 2023 |
| Future notice date | Not specified |
| Award date | 31 Jul 2023 |
| Contract period | 1 Oct 2023 - 1 Oct 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £4,500,000 |
| Lots value | Not specified |
| Awards value | £4,500,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | BIRKBECK COLLEGE |
| Locality | LONDON |
| Post town | Central London |
| Postcode | WC1E 7HX |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI36 Camden |
| Local authority | Camden |
| Electoral ward | Bloomsbury |
| Westminster constituency | Holborn and St Pancras |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | HUNTERLODGE GROUP |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79340000 - Advertising and marketing services

## Release History

- 22 Sep 2023 at 13:37 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/f6e908a5-89ed-4250-9828-20429c8f7845

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/f6e908a5-89ed-4250-9828-20429c8f7845
  22nd September 2023 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-98e830f7-c233-44c3-877b-0d070efd21dc. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-98e830f7-c233-44c3-877b-0d070efd21dc.json.