---
title: "GMCA 1238 Foster for Greater Manchester - Recruitment Media Partnership"
ocid: "ocds-b5fd17-9986439a-3397-4f84-9b01-0739572e02d9"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-9986439a-3397-4f84-9b01-0739572e02d9"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-9986439a-3397-4f84-9b01-0739572e02d9.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-9986439a-3397-4f84-9b01-0739572e02d9.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "GREATER MANCHESTER COMBINED AUTHORITY"
published: "2024-10-18"
---

# GMCA 1238 Foster for Greater Manchester - Recruitment Media Partnership

Buyer: GREATER MANCHESTER COMBINED AUTHORITY  
Current stage: Award  
OCID: ocds-b5fd17-9986439a-3397-4f84-9b01-0739572e02d9

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-9986439a-3397-4f84-9b01-0739572e02d9)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-9986439a-3397-4f84-9b01-0739572e02d9.json)

## Summary

The Greater Manchester Combined Authority (GMCA) recently completed a procurement process to establish a Recruitment Media Partnership aimed at boosting the number of potential foster carers across the Greater Manchester region. The procurement, titled "GMCA 1238 Foster for Greater Manchester - Recruitment Media Partnership," falls under the classification of Newspapers, Journals, Periodicals, and Magazines (CPV: 22200000). The contract was directly awarded to Reach PLC, publishers of the Manchester Evening News, given their significant reach and impact in the region. The contract period commenced on 2nd September 2024 and will end on 24th February 2025. The tender aimed to improve outcomes for looked-after young people while reducing the costs associated with alternative provision, as part of a wider Department for Education-funded campaign. The selection process utilised a direct procurement method, with the award status being active as of 30th August 2024, and a total contract value amounted to £50,852.48.

This tender presents substantial growth opportunities for businesses specialising in media, communications, and digital marketing, particularly those with experience in social and online media engagement. Small and medium-sized enterprises (SMEs) are well-suited for this type of procurement, given the focus on innovative and targeted media solutions aimed at enhancing community engagement. Companies in the digital marketing space, especially those with strong capabilities in local and regional audience targeting, could benefit immensely from similar future tenders issued by the GMCA, further emphasising the potential to diversify service offerings and expand market presence in the Greater Manchester area.

## Notice

GMCA has started campaign and communications activities on behalf of all ten districts to drive up the numbers of the potential foster carers across the city region. Increasing number of foster carers will improve outcomes for looked after young people and reduce costs of alternative provision. This commission is part of piloting a coordinated city region-wide approach to foster carer recruitment - the success (or otherwise) of which will directly impact on local districts. Our impacts are also being evaluated by Department for Education, which is funding the campaign activities. Media coverage, in particular through city region's sole region-wide print title Manchester Evening News, was proved an effective driver of enquiries during an initial phase of campaign activities in 2023/24. Reach PLC is publisher of Manchester Evening News, the sole city region-wide print title. As well as this unique channel, the provider offers unmatched reach of 8 in 10 Greater Manchester residents and insight-based targeting of priority audiences through a combination of online, social media and digital approaches, including via its In Your Area platform.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/ebe8ec43-9d69-4361-872c-840a2fd7076e |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Direct |
| Procurement method details | Direct award |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 18 Oct 2024 |
| Submission deadline | 29 Aug 2024 |
| Future notice date | Not specified |
| Award date | 29 Aug 2024 |
| Contract period | 1 Sep 2024 - 24 Feb 2025 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £50,852 |
| Lots value | Not specified |
| Awards value | £50,852 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | GREATER MANCHESTER COMBINED AUTHORITY |
| Locality | MANCHESTER |
| Post town | Manchester |
| Postcode | M1 6EU |
| Country | England |
| ITL 1 | TLD North West (England) |
| ITL 2 | TLD3 Greater Manchester |
| ITL 3 | TLD33 Manchester |
| Local authority | Manchester |
| Electoral ward | Deansgate |
| Westminster constituency | Manchester Central |
| Delivery location | TLC North East (England), TLD North West (England), TLF East Midlands (England), TLG West Midlands (England), TLH East (England), TLJ South East (England), TLK South West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | REACH |

## CPV Codes

### Divisions

- 22 - Printed matter and related products

### Codes

- 22200000 - Newspapers, journals, periodicals and magazines

## Release History

- 18 Oct 2024 at 11:58 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/ebe8ec43-9d69-4361-872c-840a2fd7076e

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/ebe8ec43-9d69-4361-872c-840a2fd7076e
  18th October 2024 - Awarded contract notice on Contracts Finder

## Notice URLs

- http://www.manchesterfire.gov.uk/

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-9986439a-3397-4f84-9b01-0739572e02d9. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-9986439a-3397-4f84-9b01-0739572e02d9.json.