---
title: "Save Kids from Sugar Branded water bottles"
ocid: "ocds-b5fd17-9bc80913-3349-4449-8c11-91760293bc8c"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-9bc80913-3349-4449-8c11-91760293bc8c"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-9bc80913-3349-4449-8c11-91760293bc8c.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-9bc80913-3349-4449-8c11-91760293bc8c.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "LIVERPOOL CITY COUNCIL"
published: "2024-09-30"
---

# Save Kids from Sugar Branded water bottles

Buyer: LIVERPOOL CITY COUNCIL  
Current stage: Award  
OCID: ocds-b5fd17-9bc80913-3349-4449-8c11-91760293bc8c

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## Summary

Liverpool City Council has completed the procurement process for the "Save Kids from Sugar Branded water bottles" initiative, classified under the industry category of "Water-bottle holders and holsters" (CPV: 18925000). The project aims to promote healthy drinking among children aged 4 to 11 in the North West region of the United Kingdom by providing them with free branded water bottles. This initiative comes as a response to the alarming sugar consumption rates among children and its long-term health risks. The procurement was conducted using a restricted procedure, and the tender period ended on 18th September 2024, with the contract period spanning from 1st October 2024 to 1st January 2025. The project has been awarded to Wild Tang Ltd for a total value of £33,750.

This tender represents a valuable opportunity for businesses focusing on manufacturing or supplying branded promotional items, particularly those with expertise in health and wellness campaigns. It can help businesses expand their footprint within public sector contracts and demonstrate their capability to address public health issues. As the procurement was conducted under a selective method, businesses with the necessary qualifications and previous experience in similar projects were well-suited to compete. This tender underscores the importance of understanding specific public sector needs and aligning business offerings to public health and wellbeing initiatives.

## Notice

Children consume three times more sugar than the recommended maximum daily amount - the biggest source is sugary drinks. The average child aged between 4 and 10 consumes around 5,543 sugar cubes a year. That's more than the usual body weight of a five year old! Children might seem fine on the outside but too much sugar can lead to the build-up of harmful fat around internal organs that we can't see. This can cause serious diseases such as Type 2 diabetes, heart disease and some cancers in the future. Because these are longer term issues we also need to highlight the short term issues. In terms of shorter term issues there are 2 clear reasons why we need to be concerned about excess intake of sugars - excess body weight and tooth decay. As a result LCC is looking to promote healthy drinking for kids between the age of 4 and 11 in the region by providing them with a free branded water botte

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/a3f0aa94-e293-47ce-ab57-0f7123aa776e |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Goods |
| Procurement method | Selective |
| Procurement method details | Restricted procedure |
| Tender suitability | Not specified |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 30 Sep 2024 |
| Submission deadline | 18 Sep 2024 |
| Future notice date | Not specified |
| Award date | 29 Sep 2024 |
| Contract period | 30 Sep 2024 - 1 Jan 2025 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £33,750 |
| Lots value | Not specified |
| Awards value | £33,750 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | LIVERPOOL CITY COUNCIL |
| Locality | LIVERPOOL |
| Post town | Liverpool |
| Postcode | L3 1DS |
| Country | England |
| ITL 1 | TLD North West (England) |
| ITL 2 | TLD7 Merseyside |
| ITL 3 | TLD72 Liverpool |
| Local authority | Liverpool |
| Electoral ward | Waterfront South |
| Westminster constituency | Liverpool Riverside |
| Delivery location | TLD North West (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | WILD TANG |

## CPV Codes

### Divisions

- 18 - Clothing, footwear, luggage articles and accessories

### Codes

- 18925000 - Water-bottle holders and holsters

## Release History

- 30 Sep 2024 at 10:23 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/a3f0aa94-e293-47ce-ab57-0f7123aa776e

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/a3f0aa94-e293-47ce-ab57-0f7123aa776e
  30th September 2024 - Awarded contract notice on Contracts Finder

## Notice URLs

- http://www.liverpool.gov.uk

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-9bc80913-3349-4449-8c11-91760293bc8c. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-9bc80913-3349-4449-8c11-91760293bc8c.json.