---
title: "Bletchley and Fenny Stratford Marketing Narrative - AWARD"
ocid: "ocds-b5fd17-9ebf5f4e-0d8f-4915-8d27-d1ffb31fde3b"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-9ebf5f4e-0d8f-4915-8d27-d1ffb31fde3b"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-9ebf5f4e-0d8f-4915-8d27-d1ffb31fde3b.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-9ebf5f4e-0d8f-4915-8d27-d1ffb31fde3b.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "MILTON KEYNES COUNCIL"
published: "2023-10-25"
---

# Bletchley and Fenny Stratford Marketing Narrative - AWARD

Buyer: MILTON KEYNES COUNCIL  
Current stage: Award  
OCID: ocds-b5fd17-9ebf5f4e-0d8f-4915-8d27-d1ffb31fde3b

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## Summary

The Bletchley and Fenny Stratford Marketing Narrative procurement process, led by Milton Keynes Council, has reached the award stage. The contract involves sales, marketing, and business intelligence software services. The tender, titled "Bletchley and Fenny Stratford Marketing Narrative," aims to develop a narrative for the area to attract business investment. The project has a contract period from July 31, 2023, to March 31, 2024, and potential suppliers should note the tender period ending on July 14, 2023.

This opportunity, suited for small and voluntary sector enterprises, focuses on actively marketing vacant sites and improving the region's business appeal. Businesses offering direct marketing, market research, advertising, and sales software services are well-positioned to compete. Potential bidders should align their proposals with the sustainable economic growth goals outlined in the Towns Fund initiative, aiming to drive economic regeneration and productivity growth in Bletchley and Fenny Stratford.

## Notice

In September 2019, the government invited 100 places to develop proposals for a Town Deal, as part of the PS3.6 billion Towns Fund. The Towns Fund is part of the government's plan for levelling up the UK economy and its overarching aims are to drive the sustainable economic regeneration of towns and to deliver long term economic and productivity growth. Through the Towns Deal process, Bletchley and Fenny Stratford were awarded PS22.7 million across nine projects that have been selected to drive transformational and sustainable growth in the area. These interventions individually and collectively seek to deliver the vision for Bletchley and Fenny Stratford, as identified in the Town Investment Plan (TIP). One of these projects is the Active Marketing of Vacant Sites (AMOVS) project. The AMOVS project focusses on both improving the marketing of Bletchley and Fenny Stratford as an investment location and improving the reputation of the area as a place to do business. To support in meeting these project aspirations, consultants have produced a Databook identifying the strengths, challenges, opportunities, and potential to unlock prosperity and growth in Bletchley and Fenny Stratford. This Bletchley specific information can now be used to create a successful marketing campaign. There is now a requirement to develop and create a narrative for Bletchley and Fenny Stratford as well as a Place marketing strategy, identifying how best to share, promote and implement the narrative. This brief is to deliver the narrative part of this project which will provide a strong and compelling story about why Bletchley and Fenny Stratford is an attractive area to locate and invest in.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/4dd9cd38-dd76-4e43-b2ca-79c3d306f8f1 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure |
| Tender suitability | SME, VCSE |
| Awardee scale | Not specified |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 25 Oct 2023 |
| Submission deadline | 14 Jul 2023 |
| Future notice date | Not specified |
| Award date | 30 Aug 2023 |
| Contract period | 30 Jul 2023 - 31 Mar 2024 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | £19,511 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | MILTON KEYNES COUNCIL |
| Locality | MILTON KEYNES |
| Post town | Milton Keynes |
| Postcode | MK9 3EJ |
| Country | England |
| ITL 1 | TLJ South East (England) |
| ITL 2 | TLJ1 Berkshire, Buckinghamshire and Oxfordshire |
| ITL 3 | TLJ12 Milton Keynes |
| Local authority | Milton Keynes |
| Electoral ward | Central Milton Keynes |
| Westminster constituency | Milton Keynes Central |
| Delivery location | TLJ South East (England) |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | WHISTLEJACKET LONDON |

## CPV Codes

### Divisions

- 48 - Software package and information systems
- 72 - IT services: consulting, software development, Internet and support
- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 48480000 - Sales, marketing and business intelligence software package
- 48481000 - Sales or marketing software package
- 72212480 - Sales, marketing and business intelligence software development services
- 72212481 - Sales or marketing software development services
- 79000000 - Business services: law, marketing, consulting, recruitment, printing and security
- 79300000 - Market and economic research; polling and statistics
- 79310000 - Market research services
- 79340000 - Advertising and marketing services
- 79342000 - Marketing services
- 79342100 - Direct marketing services
- 79413000 - Marketing management consultancy services

## Release History

- 25 Oct 2023 at 08:09 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/4dd9cd38-dd76-4e43-b2ca-79c3d306f8f1

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/4dd9cd38-dd76-4e43-b2ca-79c3d306f8f1
  25th October 2023 - Awarded contract notice on Contracts Finder

## Provenance

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