---
title: "RBGKEW/939 Brand campaign creative - retesting ads"
ocid: "ocds-b5fd17-9f28dbf9-b4ba-472a-bce9-d51769780dd4"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-9f28dbf9-b4ba-472a-bce9-d51769780dd4"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-9f28dbf9-b4ba-472a-bce9-d51769780dd4.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-9f28dbf9-b4ba-472a-bce9-d51769780dd4.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "ROYAL BOTANIC GARDENS, KEW"
published: "2021-04-28"
---

# RBGKEW/939 Brand campaign creative - retesting ads

Buyer: ROYAL BOTANIC GARDENS, KEW  
Current stage: Award  
OCID: ocds-b5fd17-9f28dbf9-b4ba-472a-bce9-d51769780dd4

[View canonical contract page](https://d3tenders.com/contract/?ocid=ocds-b5fd17-9f28dbf9-b4ba-472a-bce9-d51769780dd4)  
[Download OCDS JSON](https://d3tenders.com/contract/ocds-b5fd17-9f28dbf9-b4ba-472a-bce9-d51769780dd4.json)

## Summary

The Royal Botanic Gardens, Kew, conducted a tender for a brand campaign creative retesting, titled "RBGKEW/939 Brand campaign creative - retesting ads," with a value of £13,750. This procurement falls under the market research services category and is located in Richmond, England. The procurement process has reached the award stage, with the contract having started on 24th March 2021 and concluding on 29th April 2021. The tender was classified as a single tender action, below threshold, with a closing date on 23rd March 2021.

This opportunity is particularly suitable for small and medium-sized enterprises (SMEs) specialised in market research services. Businesses that excel in conducting focus groups and advertising impact studies may find this tender beneficial to their growth. With the Royal Botanic Gardens actively seeking insights from visitors and prospects, vendors with expertise in qualitative research can leverage this contract to enhance their market presence.

## Notice

Second round of focus group research amongst members, day paying visitors and prospects to assess the impact of revised creative for the brand campaign advertising creative. PO535847.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/de0adca4-32bb-44a6-b640-44b61a1776a6 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Direct |
| Procurement method details | Single tender action (below threshold) |
| Tender suitability | SME |
| Awardee scale | Large |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 28 Apr 2021 |
| Submission deadline | 23 Mar 2021 |
| Future notice date | Not specified |
| Award date | 24 Mar 2021 |
| Contract period | 24 Mar 2021 - 29 Apr 2021 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £13,750 |
| Lots value | Not specified |
| Awards value | £13,750 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | ROYAL BOTANIC GARDENS, KEW |
| Locality | RICHMOND |
| Post town | Twickenham |
| Postcode | TW9 3AB |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI7 Outer London - West and North West |
| ITL 3 | TLI75 Hounslow and Richmond upon Thames |
| Local authority | Richmond upon Thames |
| Electoral ward | Kew |
| Westminster constituency | Richmond Park |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | MUSTARD MARKET RESEARCH |

## CPV Codes

### Divisions

- 79 - Business services: law, marketing, consulting, recruitment, printing and security

### Codes

- 79310000 - Market research services

## Release History

- 28 Apr 2021 at 07:21 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/de0adca4-32bb-44a6-b640-44b61a1776a6

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/de0adca4-32bb-44a6-b640-44b61a1776a6
  28th April 2021 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-9f28dbf9-b4ba-472a-bce9-d51769780dd4. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-9f28dbf9-b4ba-472a-bce9-d51769780dd4.json.