---
title: "GOV.UK Polling"
ocid: "ocds-b5fd17-a36ab64c-d82d-447a-a517-f2c8faa12489"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-a36ab64c-d82d-447a-a517-f2c8faa12489"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-a36ab64c-d82d-447a-a517-f2c8faa12489.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-a36ab64c-d82d-447a-a517-f2c8faa12489.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "GOVERNMENT DIGITAL SERVICE"
published: "2025-08-29"
---

# GOV.UK Polling

Buyer: GOVERNMENT DIGITAL SERVICE  
Current stage: Award  
OCID: ocds-b5fd17-a36ab64c-d82d-447a-a517-f2c8faa12489

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## Summary

This procurement process involves the Government Digital Service, seeking research services under the title "GOV.UK Polling." It is classified within the industry category of research services, centred around London, England, with a postal delivery address set at B15 3BE. The procurement status is currently in the award stage, with the award issued on 1st August 2025. The contract, valued at £35,000, spans from 1st September 2025 to 31st August 2026 and was executed through selective procurement, specifically as a call-off from a dynamic purchasing system. This work aims to undertake quarterly user polling to enhance the GOV.UK platform based on user satisfaction, trust, and engagement insights.

This tender represents significant opportunities for SMEs specialising in research services, presenting a business growth avenue by participating in government contracts. The dynamic purchasing system used suggests an ongoing relationship with the Government Digital Service, potentially fostering increased business ties and innovation in public digital service evaluation and improvement. The contract is particularly suited to businesses capable of providing rigorous data collection and analysis to inform continuous service enhancements for GOV.UK. As concluded by BMG Research Ltd, this award underscores how adept research companies can dynamically respond to such government-based opportunities, highlighting the value of aligning business offerings to public sector needs.

## Notice

This contract is to undertake quarterly polling on GOV.UK. This research aimed to collect robust data on user satisfaction, trust, and engagement; evaluate the usability and effectiveness of the platform; and gain a comprehensive understanding of the GOV.UK user base. Insights generated from this work were used to inform continuous service improvements and enhance the overall user experience.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/3d925715-9bd1-4822-ab31-2a30fa1a7463 |
| Notice type | Award Notice |
| Procurement type | Dynamic |
| Procurement category | Goods |
| Procurement method | Selective |
| Procurement method details | Call-off from a dynamic purchasing system |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 29 Aug 2025 |
| Submission deadline | 4 Jul 2025 |
| Future notice date | Not specified |
| Award date | 31 Jul 2025 |
| Contract period | 31 Aug 2025 - 31 Aug 2026 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £35,000 |
| Lots value | Not specified |
| Awards value | £35,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | GOVERNMENT DIGITAL SERVICE |
| Locality | LONDON |
| Post town | South West London |
| Postcode | SW1A 2BQ |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI35 Westminster and City of London |
| Local authority | Westminster |
| Electoral ward | St James's |
| Westminster constituency | Cities of London and Westminster |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | BMG RESEARCH |

## CPV Codes

### Divisions

- 73 - Research and development services and related consultancy services

### Codes

- 73110000 - Research services

## Release History

- 29 Aug 2025 at 13:24 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/3d925715-9bd1-4822-ab31-2a30fa1a7463

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/3d925715-9bd1-4822-ab31-2a30fa1a7463
  29th August 2025 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-a36ab64c-d82d-447a-a517-f2c8faa12489. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-a36ab64c-d82d-447a-a517-f2c8faa12489.json.