---
title: "Video on Demand Audience Data"
ocid: "ocds-b5fd17-a485ec52-d178-4aef-b635-a6d96bdba57e"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-a485ec52-d178-4aef-b635-a6d96bdba57e"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-a485ec52-d178-4aef-b635-a6d96bdba57e.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-a485ec52-d178-4aef-b635-a6d96bdba57e.json"
source: "Contracts Finder"
current_stage: "Tender"
buyer: "BFI"
published: "2018-04-12"
---

# Video on Demand Audience Data

Buyer: BFI  
Current stage: Tender  
OCID: ocds-b5fd17-a485ec52-d178-4aef-b635-a6d96bdba57e

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## Summary

The British Film Institute (BFI) is conducting a tender titled "Video on Demand Audience Data," focusing on data analysis services tailored for the film industry. Located in London, the procurement process is currently in the Tender stage, with the submission deadline set for 26th April 2018. This open procedure seeks a supplier capable of providing comprehensive audience data for Video on Demand (VoD) services, including Subscription Video on Demand (SVoD), within the contract period commencing on 21st May 2018 and concluding on 20th May 2019.

This tender represents a significant opportunity for businesses specialising in data capture, collection, and analysis, particularly those with expertise in VoD platforms and film audiences. Companies with established data sources and the ability to deliver high-quality datasets aligned with demographic standards will be well-placed to compete. Small and medium-sized enterprises (SMEs) are encouraged to participate, given the BFI's receptiveness to innovative solutions in audience data analysis capable of supporting bespoke research requirements.

## Notice

In order to inform future statistics and research to be delivered through the BFI's Research and Statistics Fund ('the Fund'), the Fund is seeking a supplier of audience data for film audiences distributed in the Video on Demand (VoD) space, to include Subscription Video on Demand (SVoD) in particular, but also any other VoD services such as VoD catch up services, or from Pay TV providers. In addition, if available we are keen to know what the overlaps are between these audiences and cinemagoers, viewers of film on linear television channels and those who watch on DVD or via Transactional Video on Demand TVoD (rental) online services or using Electronic Sell Through (EST) sources. The chosen supplier will be expected to carry out data collection and quality assurance and deliver a high quality, relevant dataset in a timely manner. Please note we are not looking for a primary research approach to provide this data, we are looking for syndicated or industry accepted sources of data that are already established and made available to multiple clients on a subscription basis. The dataset is expected to cover the following: o a suite of audience demographics that are in line with the UK Census (age, sex, ethnicity, region). If possible, the dataset should include diversity data that is in line with protected characteristics covered by the Equalities Act (2010) as well as social class. Title level consumption data for films viewed on SVoD platforms. This should include, if possible, for SVoD platforms, an audit of the programme library, so that viewing can be matched against availability of titles. o Other VoD viewing data is also welcomed (note that we already have data supplied at title level for DVD, TVoD and EST rental and purchase, but we have little audience information, we are therefore keen to know more about the demographics of users of these platforms and how they cross cut against SVOD users/cinema goers/viewers of films on TV etc.). o Data should be delivered at least annually and preferably on a quarterly basis. Suppliers should indicate how they intend to supply the data e.g. in the form of Excel tables and whether or not the data is available in a format that would allow the BFI to conduct its own bespoke analyses using a tool such as eg. Telmar or Desktop Reporter. Please note that we would like to receive audience data collected for calendar years 2017, 2018 and 2019. This is to ensure that this data is in line with other data sources used for the BFI Statistical Yearbook . Additional responsibilities of the supplier will be in providing support that enables flexible use of the data for bespoke analysis to the BFI's specification. Please indicate if your proposal includes the option for the BFI to either use dedicated software or tools that are more widely available (e.g. Telmar, Survey Reporter, 'R') to view and use the data. Additional information: To take part in this tender, please visit our website, at the address shown above, where you will need to register, if you haven't already, and express an interest in this opportunity to access the relevant documents. Please note expressions of interest will only be accepted via the portal. Is a Recurrent Procurement Type? : Yes

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/f9a2e19a-aee0-4c79-beee-5d81f61c478d |
| Notice type | Tender Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Open |
| Procurement method details | Open procedure (below threshold) |
| Tender suitability | SME |
| Awardee scale | Not specified |
| All stages | Tender |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 12 Apr 2018 |
| Submission deadline | 26 Apr 2018 |
| Future notice date | Not specified |
| Award date | Not specified |
| Contract period | 20 May 2018 - 20 May 2019 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | Not specified |
| Lots value | Not specified |
| Awards value | Not specified |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Active |
| Lots status | Not specified |
| Awards status | Not specified |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | BFI |
| Locality | LONDON |
| Post town | West London |
| Postcode | W1T 1LN |
| Country | England |
| ITL 1 | TLI London |
| ITL 2 | TLI3 Inner London - West |
| ITL 3 | TLI36 Camden |
| Local authority | Camden |
| Electoral ward | Bloomsbury |
| Westminster constituency | Holborn and St Pancras |
| Delivery location | Not specified |

## CPV Codes

### Divisions

- 72 - IT services: consulting, software development, Internet and support
- 92 - Recreational, cultural and sporting services

### Codes

- 72313000 - Data capture services
- 72314000 - Data collection and collation services
- 72316000 - Data analysis services
- 92225100 - Film-on-demand television

## Release History

- 12 Apr 2018 at 10:46 - Tender - Tender Notice - https://www.contractsfinder.service.gov.uk/Notice/f9a2e19a-aee0-4c79-beee-5d81f61c478d

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/f9a2e19a-aee0-4c79-beee-5d81f61c478d
  12th April 2018 - Opportunity notice on Contracts Finder
- https://in-tendhost.co.uk/bfi/aspx/
  Additional information on how to apply for this contract

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-a485ec52-d178-4aef-b635-a6d96bdba57e. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-a485ec52-d178-4aef-b635-a6d96bdba57e.json.
