---
title: "Support for AHDB global reputational work for meat and meat products"
ocid: "ocds-b5fd17-a7d8e2f9-21c3-4baf-b30c-4a0ffc7d447b"
canonical_url: "https://d3tenders.com/contract/?ocid=ocds-b5fd17-a7d8e2f9-21c3-4baf-b30c-4a0ffc7d447b"
markdown_url: "https://d3tenders.com/contract/ocds-b5fd17-a7d8e2f9-21c3-4baf-b30c-4a0ffc7d447b.md"
json_url: "https://d3tenders.com/contract/ocds-b5fd17-a7d8e2f9-21c3-4baf-b30c-4a0ffc7d447b.json"
source: "Contracts Finder"
current_stage: "Award"
buyer: "DEPARTMENT FOR ENVIRONMENT FOOD & RURAL AFFAIRS"
published: "2023-06-12"
---

# Support for AHDB global reputational work for meat and meat products

Buyer: DEPARTMENT FOR ENVIRONMENT FOOD & RURAL AFFAIRS  
Current stage: Award  
OCID: ocds-b5fd17-a7d8e2f9-21c3-4baf-b30c-4a0ffc7d447b

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## Summary

The Department for Environment Food & Rural Affairs has awarded a contract for the provision of services relating to the positioning of the UK as a supplier of high-quality meat products. The title of the tender is "Support for AHDB global reputational work for meat and meat products". The procurement method used was a direct Single tender action below threshold. The contract period starts on April 1, 2023, and ends on April 30, 2024. The total contract value is £44,000. The buying organisation, DEFRA, is located in Coventry, England. The procurement stage was at the Award stage, with the tender period ending on March 31, 2023.

This tender opportunity for services in the professional organisations category can create business growth opportunities primarily for SMEs in the UK meat products industry. Businesses offering services related to livestock genetics, meat products marketing, and reputation management would be well-suited to compete for this tender. The involvement of industry-specific organisations like the British Livestock Genetics and the British Pig Association indicates a focus on collaboration within the UK agri sector. SMEs with expertise in niche areas related to livestock and genetics could benefit significantly from participating in this procurement process.

## Notice

This award notice for an STA involves the positioning of the UK as a supplier of high-quality meat products also encompasses the UK's world leading bovine, ovine and porcine genetics, and this area of work positions the UK in targeted markets and events as the go to source for high quality livestock and genetics which in-turn supports AHDB's global reputation work for meat and meat products. While, internally we do not have sufficient resource to deliver this on the ground, we successfully collaborate with the British Livestock Genetics, the UK Trade Access Group and the British Pig Association to deliver the coordinated programme on the ground, in terms of trade show participation and important high-level inward missions to showcase the UK agri sector. This partnership works closely with our Department for Business & Trade and our International Embassy network.

## Key Details

| Field | Value |
| --- | --- |
| Publication source | Contracts Finder |
| Latest notice | https://www.contractsfinder.service.gov.uk/Notice/850d8a4f-a327-499c-8372-80e7defa6ff0 |
| Notice type | Award Notice |
| Procurement type | Standard |
| Procurement category | Services |
| Procurement method | Direct |
| Procurement method details | Single tender action (below threshold) |
| Tender suitability | SME |
| Awardee scale | SME |
| All stages | Award |

## Dates

| Field | Value |
| --- | --- |
| Publication date | 12 Jun 2023 |
| Submission deadline | 31 Mar 2023 |
| Future notice date | Not specified |
| Award date | 30 Mar 2023 |
| Contract period | 31 Mar 2023 - 30 Apr 2024 |
| Recurrence | Not specified |

## Values

| Field | Value |
| --- | --- |
| Tender value | £44,000 |
| Lots value | Not specified |
| Awards value | £44,000 |
| Contracts value | Not specified |

## Status

| Field | Value |
| --- | --- |
| Tender status | Complete |
| Lots status | Not specified |
| Awards status | Active |
| Contracts status | Not specified |

## Buyer

| Field | Value |
| --- | --- |
| Main buyer | DEPARTMENT FOR ENVIRONMENT FOOD & RURAL AFFAIRS |
| Locality | COVENTRY |
| Post town | Coventry |
| Postcode | CV3 4PE |
| Country | England |
| ITL 1 | TLG West Midlands (England) |
| ITL 2 | TLG1 Herefordshire, Worcestershire and Warwickshire |
| ITL 3 | TLG13 Warwickshire CC |
| Local authority | Warwick |
| Electoral ward | Cubbington & Leek Wootton |
| Westminster constituency | Kenilworth and Southam |
| Delivery location | Not specified |

## Supplier

| Field | Value |
| --- | --- |
| Number of suppliers | 1 |
| Supplier names | THE BRITISH PIG ASSOCIATION |

## CPV Codes

### Divisions

- 98 - Other community, social and personal services

### Codes

- 98112000 - Services furnished by professional organisations

## Release History

- 12 Jun 2023 at 07:47 - Award - Award Notice - https://www.contractsfinder.service.gov.uk/Notice/850d8a4f-a327-499c-8372-80e7defa6ff0

## Documents

- https://www.contractsfinder.service.gov.uk/Notice/850d8a4f-a327-499c-8372-80e7defa6ff0
  12th June 2023 - Awarded contract notice on Contracts Finder

## Provenance

This Markdown file is an alternate public rendering of the D3 Tenders contract record. The canonical page is https://d3tenders.com/contract/?ocid=ocds-b5fd17-a7d8e2f9-21c3-4baf-b30c-4a0ffc7d447b. The underlying structured data is available as OCDS JSON at https://d3tenders.com/contract/ocds-b5fd17-a7d8e2f9-21c3-4baf-b30c-4a0ffc7d447b.json.